Music / 40 posts found
Walmart, POClab Debut ‘Cultureverse,’ a Tribute to Hip-Hop
On Monday (August 28), retail giant Walmart and next-gen creative studio People of Crypto Lab (POClab) unveiled ‘Cultureverse’ – an immersive virtual experience that pays homage to the 50th anniversary of Hip-Hop and the profound influence of Black culture, according to a press release shared with nft now. Since 2021, the studio has been at the forefront of merging culture and technology, demonstrated by their groundbreaking #MetaPride initiative that introduced the world’s first Pride festival in the metaverse. Some of its key partners include The Sandbox, Animoca Brands, Gaingels, ConcreteRose, Tess Ventures, and more. Scheduled for a September launch, Cultureverse […]
Earl Sweatshirt and The Alchemist Release ‘Voir Dire’ as an NFT Exclusive
Since 2021, rappers Earl Sweatshirt and The Alchemist have teased the existence of a mysterious music album that has been hidden in plain sight for fans to uncover. Sweatshirt, whose real name is Thebe Kgositsile, is most known for working alongside Tyler, The Creator beginning in 2009. The Alchemist, whose real name is Alan Maman, kicked off his rapping and DJ career in 1991 (age 14) when he formed The Whooliganz, a hip-hop duo with Scott Caan – eventually making his way under the wing of DJ Mugg and eventually becoming mainstream and serving as Eminem’s official DJ and in-house […]
Seedphrase Releases Debut Single “Angels,” an Ode to Los Angeles
From rare CryptoPunks to DJ booths, Seedphrase is starting a new journey with his debut music track, “Angels.” Seedphrase, originally known as Daniel Maegaard, is an emblem of today’s intersection between art and tech, blending high fashion, cutting-edge digital art, and music. “ANGELS" OUT NOW!!! Thank you everyone for the love and support It has been an incredible journey so far, which I hope to tell through my music. This wouldn’t be possible without the Web3 community, and specifically, CryptoPunks Stream, play and save on all DSPs pic.twitter.com/pNp6FuHg8O — seedphrase (@seedphrase) August 18, 2023 His increasing fame over recent years […]
Futureverse Wants to Democratize High Music Quality With JEN 1
Futureverse, an AI and metaverse tech company with one of the largest digital collectible communities in the space, published its first research paper introducing a new infrastructure model to democratize high-end music quality by fusing musical compositions with artificial intelligence (AI). The research paper, JEN 1: TEXT-GUIDED UNIVERSAL MUSIC GENERATION WITH OMNIDIRECTIONAL DIFFUSION MODELS,” is authored by members of Futureverse’s Altered State Machine innovation team, and dives into the intricacies of current audio generation. JEN 1, according to the press release shared with nft now, is a “high-fidelity” sound synthesis model for “text-to-music generation” – combining musical compositions and free-form […]
Google and Universal Music Negotiate on AI-Deepfaked Voice Licensing for Fans
Google and Universal Music Group are in the early stages of discussions centering around how fans can legitimately use and license artists’ voices and other soundbits for songs that are generated by artificial intelligence (AI), according to a Financial Times report. These discussions have been reportedly confirmed by four people familiar with these early-stage negotiations that have naturally stemmed from the rise of generative AI and the increase in “deepfake” or digitally manipulated music tracks that are using the likeness of an established artist’s voice and/or lyrics. Calling for a federal “right of publicity” Jeffrey Harleston, general counsel at UMG […]
Mastercard, Billboard to Drop 5 New Artist Singles as NFTs
Mastercard and Billboard are poised to unveil a brand new showcase on Thursday, July 27 at 3 pm ET, dropping five new singles as NFTs through the culminating release of its trailblazing Web3 music initiative, The Mastercard Artist Accelerator. The Accelerator, which was announced earlier this year and officially kicked off in April, was initially conceived with the vision of equipping budding artists with the requisite tools, acumen, and opportunities to carve their niche in the rapidly evolving digital music landscape. The latest release of Mastercard’s program represents another step in artist and platform attempts to reshape what many see […]
Beatport Debuts New Marketplace, First Digital Collectible Series
Beatport, an online music platform dedicated to electronic and dance music DJs, producers, and fans, has announced its new marketplace, Beatport.io. This platform aims to act as a Web3 space where artists and labels can share their music and art in new, collectible formats. Web3 venture builder Define Creative collaborated with the company to build the marketplace on Aventus, a parachain in the Polkadot ecosystem. Save the date: 27 July at ███▓▒░… #NACHTS @nachts_berlin pic.twitter.com/mC1fBYnjrt — Beatport.io (@btprtio) July 26, 2023 Introducing NACHTS The first project to be featured on Beatport.io is NACHTS, a multi-part art digital art collection representing […]
Web3 Music Platform Sound.xyz Announces New Era of Open Accessibility
Over the past few years, the music streaming landscape has continued to shift drastically. With the proliferation of Web3 music bringing new interest to the potential of blockchain technology, Web3 services and platforms have found it necessary to evolve — and fast. Still, none seem to have gone as above and beyond to communicate the promise of tokenized music to both artists and fans than Sound. Having existed primarily as a closed, curated platform since launching in 2022 (generating $5.5 million in revenue for a select group of creators), Sound (often called Sound.xyz) is now transforming to make Web3 music […]
The Rise of Token-Gated Streaming: A Guide to the Benefits and Risks
The incentives of being a music fan have been waning over the years. Ticket prices continue to skyrocket thanks to monopolized ticket marketplaces, and streaming prices are also rising. As a result, attendees are finding it less rewarding to show up for their favorite acts, and artists are having an increasingly difficult time mustering connections with their core audiences. All in all, the music economy feels incredibly constricted. This is precisely why creators and consumers have been turning to the blockchain. It’s a way to circumvent some of the worst features of the music industry. Now, some of the NFT-enabled features […]
Web3 vs Traditional Record Deals: How Do They Really Compare?
There’s little more to say about the state of the legacy music industry that hasn’t already been said. These days it’s common knowledge that labels and execs rake in the dough while artists make pennies. And to top it all off, touring — which has anecdotally been a major breadwinner for artists — has increasingly become unsustainable thanks to monopolized ticket marketplaces. This is precisely why, to take a better crack at independence, artists and musicians have been flocking to Web3. Due in no small part to the fact that the blockchain is revolutionizing the artist-fan dynamic, those looking to […]