Paid Media / 100 posts found
SaaS Marketing: Expert Paid Media Tips Backed By $150M In Ad Spend via @sejournal, @hethr_campbell
In the face of growing challenges with customer acquisition, it’s important to know where to focus your ad spend. Do you know how to optimize for lower customer acquisition costs and pipeline growth that keeps your sales team busy and your CFO happy? Watch this on-demand webinar and learn a unique methodology for growth that has driven massive revenue at a lower cost for hundreds of SaaS brands. We’ll dive into case studies backed by real data from over $150 million in SaaS ad spend per year. You’ll learn: Why leveraging first-party data rather than third-party data is key for […]
Google Ads Simplifies Reservation Video Campaigns On YouTube via @sejournal, @kristileilani
Google simplifies reservation video campaigns on YouTube through Google Ads with self-service options. The post Google Ads Simplifies Reservation Video Campaigns On YouTube appeared first on Search Engine Journal.
Unlock Global Reach With Microsoft Video Advertising And Netflix via @sejournal, @kristileilani
Discover Microsoft’s strategy to help advertisers reach more viewers with its exclusive partnership to power Netflix’s ad-supported subscription plan. The post Unlock Global Reach With Microsoft Video Advertising And Netflix appeared first on Search Engine Journal.
Microsoft Advertising Offers Full-Funnel Solutions To Reach Fans via @sejournal, @kristileilani
Discover how Microsoft Advertising offers year-round opportunities for advertisers to target passionate sports fans across various platforms. The post Microsoft Advertising Offers Full-Funnel Solutions To Reach Fans appeared first on Search Engine Journal.
Key Levers To Steer AI in Performance Max And Boost Results via @sejournal, @adsliaison
Here’s how to take full advantage of new and existing features, reporting and insights in Performance Max – and what you may be overlooking. The post Key Levers To Steer AI in Performance Max And Boost Results appeared first on Search Engine Journal.
Google Analytics 4 Features To Prepare For Third-Party Cookie Depreciation via @sejournal, @kristileilani
Explore new Google Analytics 4 features for first-party data, enhanced conversions, and durable ad performance measurement to prepare for the depreciation of third-party cookies. The post Google Analytics 4 Features To Prepare For Third-Party Cookie Depreciation appeared first on Search Engine Journal.
Microsoft Advertising Partners With Baidu Global For Chat Ads API via @sejournal, @kristileilani
Explore the latest news from Microsoft Advertising, including a partnership with Baidu Global, enhanced ad opportunities, and Bing becoming Copilot. The post Microsoft Advertising Partners With Baidu Global For Chat Ads API appeared first on Search Engine Journal.
The 17 Best Ad Networks For Content Creators In 2024 via @sejournal, @annabellenyst
Take your content game to the next level. Explore these 17 ad networks that can help you monetize your content effectively and maximize your earnings. The post The 17 Best Ad Networks For Content Creators In 2024 appeared first on Search Engine Journal.
Automatically-Created Assets (ACA): AdsLiaison Answers 5 Top Questions via @sejournal, @kristileilani
Discover the ins and outs of Google Ads’ Automatically-Created Assets (ACA) with these frequently asked questions and answers from AdsLiaison. The post Automatically-Created Assets (ACA): AdsLiaison Answers 5 Top Questions appeared first on Search Engine Journal.
Customer Generation: Experts Reveal Paid Media Strategies For SaaS Success via @sejournal, @hethr_campbell
Gain massive revenue at a lower cost by using this unique methodology that hundreds of SaaS brands have used. RSVP now. The post Customer Generation: Experts Reveal Paid Media Strategies For SaaS Success appeared first on Search Engine Journal.