Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better. In the 5 years I’ve run Nudge, I’ve interviewed dozens of experts on pricing. These aren’t run-of-the-mill LinkedIn gurus. They’re peer-reviewed researchers from some of the world’s most prestigious universities. In this blog, I reveal their top five pricing tips. 5 Secrets About Pricing Recently on my podcast Nudge, a guest told me a secret about pricing. “The truth,” Melina Palmer said, “is that pricing isn’t really about the price.” Instead, it’s everything around the price. The framing, the offer, […]