The Strategy Gap: Social Video Is Not PPC Video via @sejournal, @LisaRocksSEM

June 30, 2025 @ 12:22 pm
by docdna54
in Paid Media, SEO & SEM, Video Advertising
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CMOs looking to improve ROAS should rethink video. This article outlines why social content repurposing is killing performance and what to do instead.

The post The Strategy Gap: Social Video Is Not PPC Video appeared first on Search Engine Journal.

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