SaaS Marketing: Expert Paid Media Tips Backed By $150M In Ad Spend via @sejournal, @hethr_campbell

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In the face of growing challenges with customer acquisition, it’s important to know where to focus your ad spend. Do you know how to optimize for lower customer acquisition costs and pipeline growth that keeps your sales team busy and your CFO happy? Watch this on-demand webinar and learn a unique methodology for growth that has driven massive revenue at a lower cost for hundreds of SaaS brands. We’ll dive into case studies backed by real data from over $150 million in SaaS ad spend per year. You’ll learn: Why leveraging first-party data rather than third-party data is key for […]

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