Content Marketing / 113 posts found
8 Free Courses For Writers & Content Marketers via @sejournal, @ADiSilvestro
Getting the content training you need doesn’t have to mean shelling out a lot of money. Check out some of the best online courses here! The post 8 Free Courses For Writers & Content Marketers appeared first on Search Engine Journal.
Perfectly Optimized Content From Start to Finish [Ebook] via @sejournal, @duchessjenm
In our newest ebook “How To Create Perfectly Optimized Content: 22 Essential Elements,” you’ll get a clear, simple roadmap to perfectly optimized content! The post Perfectly Optimized Content From Start to Finish [Ebook] appeared first on Search Engine Journal.
10 Key Client Questions To Inform Exceptional Quality Content via @sejournal, @JuliaEMcCoy
Get great content ideas from your SEO clients and create a real bond by asking these 10 important questions. The post 10 Key Client Questions To Inform Exceptional Quality Content appeared first on Search Engine Journal.
5 Types of Visuals You Need in Your Content Marketing Strategy
Using visuals in your content marketing strategy is a no-brainer in 2022. The results of a survey conducted by Venngage show that, in 2021, 48.2% of all published content included visuals. Moreover, as many as 64% of marketers stated that visuals were either essential or very important for achieving their goals. 5 Types of Visuals … The post 5 Types of Visuals You Need in Your Content Marketing Strategy appeared first on Digital Agency Network.
SEO For Membership Sites: Getting Around The Paywall via @sejournal, @ChuckPrice518
Can paywalls and SEO coexist? Balancing free and premium content for SEO is tough, but it’s possible for paywalled content to rank in organic search. The post SEO For Membership Sites: Getting Around The Paywall appeared first on Search Engine Journal.
6 Major Changes To Content Marketing In 2022 [Report Recap] via @sejournal, @semrush
1,500 marketers + 500k blog posts + 200k tweets + 8,000 niche articles = Everything you need to know about content marketing in 2022. The post 6 Major Changes To Content Marketing In 2022 [Report Recap] appeared first on Search Engine Journal.
To Gate or Not to Gate? Changing Trends in B2B Marketing
Q: How many lead gen marketers does it take to change a lightbulb? A: Please fill out the form below and we will email you the punchline. The great gate debate continues to rage throughout the B2B marketing world. What once was a landscape full of sparse landing pages with lead gen forms has become an ocean of content. But still, there’s little consensus about how to get the most value out of what we marketers create. Does ungating content devalue it? Does gating content make it inaccessible to the audience you’re most trying to reach? We all agree that […]
7 Ways To Use Semantic SEO For Higher Rankings via @sejournal, @madmanick
Use these semantic SEO strategies to make the relevance and meaning of your content unambiguously clear to Google and searchers alike. The post 7 Ways To Use Semantic SEO For Higher Rankings appeared first on Search Engine Journal.
Free The Story: How B2B Marketers Can Use Digital Storytelling To Bring Content Alive In New Ways
How does digital storytelling help B2B marketers bring content to life in powerful new ways? With more B2B buying research and ongoing customer engagement than ever taking place online over the past two years, there have never been as many opportunities to benefit from digital storytelling, yet greater competition has made it vital to create content that truly stands out and engages. Let’s take a look at how well-crafted digital storytelling can propel B2B content to new successes, and how B2B marketers can breathe new life into content in a variety of digital formats. Empathy Transforms Digital Storytelling A shift […]
7 Content Marketing Tips For Financial Services Brands via @sejournal, @ronlieback
Creating content for financial brands comes with unique regulations and factors including Google’s take on E-A-T & YMYL content. These tips can help. The post 7 Content Marketing Tips For Financial Services Brands appeared first on Search Engine Journal.