You want to know how to calculate website traffic. That’s smart since your website’s value is both the traffic AND the revenue it can bring in. Making sure your site works? Check your web traffic. Reacting to changes in your industry? Your website traffic data can help you see how you’re doing. Measuring web traffic can help you build realistic goals and strategies that lead to increased revenue for your business. To get started, keep reading, or jump to the section you’re looking for. Why measure website traffic? Before You Start Collecting Web Traffic Data How to Calculate Website Traffic […]

If you run a website, then you’ve likely spent time creating and optimizing a marketing strategy to drive traffic to your website. But how many visitors should you aim for your website to get? To answer that question, you will need to complete the following steps:  determine how many visitors are typical to websites in your industry determine how many visitors are “good” for websites in your industry establish a goal based on variables like industry, size, and user experience and create an action plan to achieve it In this post, we’ll walk through how to complete each of these […]