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B2B Marketing News: Marketers Prevent World War III, Podcasts Are Booming, The State of Influencer Marketing

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What types of content would B2B marketers create with more resources? Research from Parse.ly reports that two-thirds of the marketers surveyed say they have created more content over the past year and 48% of respondents say they would like to produce a little more content than they currently create. Top formats include videos, infographics, ebooks, reports, white papers, events/webinars, case studies, email newsletters, social media posts and blog posts. . MarketingCharts The Client: Ukraine. The Brief: Prevent World War III. A group of agency professionals and freelancers from Ukraine’s creative industry has issued a weighty brief to the global creative […]
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