runway / 24 posts found
Now Runway: Christie’s and Gucci Partner on Generative NFT Collection
Welcome back to Now Runway, where we report to you from the frontlines of the digital fashion and luxury revolution. Today we’re writing to you from the hot, hot, hot climate of an Ibizan summer where fashion takes a backseat to comfort — except at the club, where the peacock method of dress is in full effect. This is a monumental week for digital fashion as Christie’s and Gucci have elevated the genre to new heights. Read on to see what else you missed this week, including Meta avatars by Maison Valentino and LG Uplus entering the digital fashion business. […]
Now Runway: Teletubbies-Inspired Digital Fashion Comes to Second Life
Welcome back to Now Runway, where we report to you from the frontlines of the digital fashion and luxury revolution. Today you find us in London, where the temperature has just reached 81 degrees Fahrenheit, and suddenly, the wardrobe we packed for our European summer makes sense. We love that there is so much happening in digital fashion that sometimes, we miss things — like the Teletubbies dropping a digital fashion collection on Second Life. Read on to see what happened this week, including Perfect Corp. launching AI fashion styling and Zepeto, Asia’s largest metaverse, expanding into the Gen Z […]
Now Runway: Dior Unveils ‘B33’ Sneakers Equipped With NFC Chip
Welcome back to Now Runway, where we report to you from the frontlines of the digital fashion and luxury revolution. Today we are reporting to you from the gorgeous coastline of Positano, where summer prints are in abundance, and there is hardly a screen in sight as service is spotty in the hills of this village. Read ahead to see what you missed this week, including a Dior digital twin sneaker release, SYKY Collective announcing their first cohort, and an Agoria collaboration with DressX that has us dancing along to the beat of his wearables. Dior B33 sneakers by Kim […]
Now Runway: Givenchy Celebrates Pride Month With Metaverse Exhibition
Welcome back to Now Runway, where we report to you from the frontlines of the digital fashion and luxury revolution. As Paris Fashion Week creates headlines and speculation — mostly around Pharrell Williams’ debut show for Louis Vuitton — we are happy to report that IRL Fashion Weeks do not slow down the digital fashion cycle. Here’s what you missed in the last week, from Givenchy Beauty celebrating Pride Month on Spatial to Nike teaming up with Fortnite. Givenchy Beauty Givenchy Beauty is celebrating Pride Month by unveiling an exhibition in the metaverse called the “Givenchy Beauty Pride Gallery.” Hosted […]
Now Runway: Puma Introduces Black Station 2 Featuring New Explorable Worlds
Welcome back to Now Runway, where we report to you from the frontlines of the digital fashion and luxury revolution. We’re eagerly awaiting all things Paris Fashion Week. For those attending IRL, please report back on how authentic the pigeon shit looks on the newest networked product courtesy of the gmoney x Jeff Staple collab for 9dcc. Credit: gmoney/Jeff Staple In the meantime, here’s what you may have missed this past week: Fewocious and Adidas collaborating on a mint pass and physical shoe release, Puma upping their metaverse game, a DressX collab with TikTok sensation, Mackenzie Turner on Roblox, and […]
Now Runway: Wear Your Chromie Squiggles on Your Sleeve
Welcome back to Now Runway, where we report to you from the frontlines of the digital fashion and luxury revolution. Earlier this week, we helped break the news of the collaboration between The Fabricant and Highsnobiety on our Twitter. We couldn’t be more excited to own our very first varsity jacket (digital or otherwise). Prada TimeCapsule releases a new floral jersey in time for our European summer, Charlie Cohen is bringing us along to the next evolution of gaming and fashion, Snapchat Bitmojis just got an upgrade in the form of a Band Tee and Chromie Squiggles now come in […]
Runway: Reporting From The Inaugural AI Fashion Week
You’ve heard of Metaverse Fashion Week, New York Fashion Week, Paris Fashion Week, and more. Now, we’re excited to report that there’s a new fashion week to keep an eye on. Brought to you by AI creative studio Maison Meta, AI Fashion Week — backed by e-commerce platform Revolve Group — debuted on April 20 in New York City. Maison Meta is responsible for the first AI-generated collection and ad campaign for Moncler Genius as well as the generated AI campaigns for Pangaia, and other global brands. Spanning two days and clocking over 1,000 visitors, the event held at Spring […]
Runway: Adidas in Web3, Gucci and Vans on Roblox, and Nike x RTFKT
Welcome back to Runway, where we report to you from the frontlines of the digital fashion revolution. If you were waiting for the other shoe to drop, it finally did. Adidas, Nike x RTFKT, and dotSwoosh make major announcements this week — filling the digital world with more sneakers than we could imagine housing in our closet already stuffed with studded Valentinos, Jimmy Choos, and archival Louboutins. Next week we’ll fill you in on all things digital fashion and luxury that we witnessed during NFT NYC. Until then, read on to see what you missed this week. A new era […]
Runway: Fashion Membership Tokens and AI Models
Welcome back to Runway, where we report to you from the frontlines of the digital fashion revolution. In the beautiful chaos of trying to keep up with all things digital fashion and luxury, we missed a few important announcements, like model Karlie Kloss revealing her newest initiative on Roblox and Diesel leaning into music NFTs (signal Cooper Turley, a huge advocate of music in web3 whispering “Music NFTs” as he reads this snippet). Beyond that, we have some significant news from House of Web3, a look at the Levi’s backlash, and more. House of Web3 Credit: House of Web3 House of […]
Runway Special Edition: Welcome to Metaverse Fashion Week
Welcome back to Runway, where we report to you from the frontlines of the digital fashion revolution. In this special edition, we’re giving you an insider’s look into Metaverse Fashion Week (MVFW), which runs March 28-31. Now in its second edition, Metaverse Fashion Week (originally pioneered by UNXD and Decentraland) is demonstrating interoperability through collaboration with metaverses Spatial — the largest 3D social network — and Over the Reality, a blockchain-based AR platform. Last year’s MVFW was marked with glitches, significant delays, and corrupt displays due to the lack of sophistication in the 3D design capabilities of Decentraland. Despite those […]