SEO & SEM / 3311 posts found
Google Ads’ Keyword Matching Process Detailed In New Guide via @sejournal, @MattGSouthern
Learn how Google’s keyword-matching system operates, including ad selection, bid calculations, and the importance of grouping keywords. The post Google Ads’ Keyword Matching Process Detailed In New Guide appeared first on Search Engine Journal.
Trust The Badge: Google’s System For Safe Online Shopping via @sejournal, @MattGSouthern
Learn how Google’s safety measures, including automated vetting and store badges, protect shoppers and build trust. The post Trust The Badge: Google’s System For Safe Online Shopping appeared first on Search Engine Journal.
Bing’s AI Algorithm: Insights From Fabrice Canal’s Pubcon Keynote via @sejournal, @MattGSouthern
Learn how to optimize websites for Bing’s AI-powered algorithm with insights from Fabrice Canal’s Pubcon keynote. The post Bing’s AI Algorithm: Insights From Fabrice Canal’s Pubcon Keynote appeared first on Search Engine Journal.
The Best SEO Conferences For 2023 (Virtual And In-Person) via @sejournal, @lorenbaker
As an industry in a constant state of flux – thanks to changing algorithms, user needs, and competitor content – search engine optimization is a field that demands professionals stay up to date on the latest trends and best practices. While you could spend hours scouring the internet for valuable articles, forum discussions, and the like, there’s a better way to gain new knowledge and grow your network simultaneously: SEO conferences. And one of the best places to reap the benefits of this – not to mention grow your network – is at an SEO conference. There you’ll find a […]
Chrome FLEDGE Update Provides Hope For PPC & SEOs via @sejournal, @brookeosmundson
Google provides an update on upcoming FLEDGE features and services in the Privacy Sandbox proposal, giving more direction for PPC and SEO. The post Chrome FLEDGE Update Provides Hope For PPC & SEOs appeared first on Search Engine Journal.
Google Ads Announces Changes To Location Targeting Settings via @sejournal, @MattGSouthern
Google Ads simplifies location targeting. Low-impact options removed, targeting experience improved. The post Google Ads Announces Changes To Location Targeting Settings appeared first on Search Engine Journal.
Google: Don’t Combine Site Moves With Other Big Changes via @sejournal, @MattGSouthern
Learn from Google’s Search Relations team how to minimize risks and avoid traffic loss during site moves. The post Google: Don’t Combine Site Moves With Other Big Changes appeared first on Search Engine Journal.
Google Introduces AI-Powered Search Ads via @sejournal, @MattGSouthern
Google has recently announced new tools to enhance search ads’ performance with artificial intelligence (AI). The post Google Introduces AI-Powered Search Ads appeared first on Search Engine Journal.