May 2022 / 386 posts found
The MozCon 2022 Final Agenda Is Here!
Hold on to your bucket hats, this year’s MozCon is right around the corner, and we couldn’t be more excited to be back in-person in Seattle! On July 11th, 12th, and 13th, join Ranger Roger at camp MozCon for insights and tactical presentations from industry leaders, plus the opportunity to connect and network with fellow attendees! And since we know budgets are tighter than ever, we’re extending our early bird pricing through June 30! Tickets are just $1,099 for Moz subscribers. Can’t make the in-person event? Grab yourself a Livestream pass for $449. Both options include access to the professionally […]
8 Easy Social Media Marketing Tips for Introverts [+Best Apps]
Social media marketing isn’t easy, and it’s even more challenging for introverts. Up to 50 percent of people consider themselves introverts. Sometimes considered antisocial, the truth is that many introverts enjoy social activities but find them exhausting — where an extrovert might gain energy from being in a big crowd, introverts need time to recover and recharge. For introverted entrepreneurs and small business owners, this poses a challenge: With social media a key component in brand building, how do they manage the demands of social interaction with the need to take care of their own mental health? In this piece, […]
21 Must-Have Features For Ecommerce Sites via @sejournal, @kristileilani
Do you want to attract more online shoppers? These 21 elements are must-haves for your ecommerce site’s success. The post 21 Must-Have Features For Ecommerce Sites appeared first on Search Engine Journal.
Google Debuts Upgrades To Its Enterprise 360 Suite Tools via @sejournal, @brookeosmundson
Read about Google’s three-tiered plan for enterprise marketers in DV360 and Campaign Manager 360, including new ad formats and privacy-safe signals. The post Google Debuts Upgrades To Its Enterprise 360 Suite Tools appeared first on Search Engine Journal.
How Consumers Prefer to Interact With Brands [HubSpot Blog Survey]
All customers have different communication preferences regarding the brands they like. Some may want to call a company to learn more about what it offers, while others may initiate a conversation with a chatbot. As your goal is to create a customer experience that speaks to customer needs, you want to know which channels they prefer. Read on to discover new HubSpot Blog insight about customer communication preferences with their favorite businesses. Customer Communication Preference Statistics How Customers Prefer to Learn About Products A HubSpot Blog survey asked respondents how they prefer to interact with companies when looking for information […]
Visual Identity Systems: What They Are & Why They Matter
When we build a brand, we build an experience that reflects a purpose. Visual identity is a huge part of this brand experience. Colors, graphics, and fonts turn brand concepts into visual identities that can be recognized. Once a brand is established, it needs to become a recognizable identity that the external world can perceive. This recognition comes with consistency, and achieving that consistency requires a strong visual identity system. To create a visual identity system, you need all the visual elements that the brand has. The visual identity system’s basics are a strong brand guide and its implementation tasks. […]
Google: Don’t Sweat Small Fluctuations via @sejournal, @MattGSouthern
Google continues its ‘Ask Googlebot’ video series with a new installment explaining why Search Console graphs fluctuate when no changes are made to a website. The post Google: Don’t Sweat Small Fluctuations appeared first on Search Engine Journal.
Soulbound Tokens (SBTs): Meet The Tokens That May Change Your Life
Vitalik Buterin, best known as one of the co-founders of Ethereum, has a massive new Web3 project in the works. In a white paper entitled “Decentralized Society: Finding Web3’s Soul,” Buterin and his fellow authors detail their vision for a future decentralized society (DeSoc) that thrives on Soulbound Tokens (SBTs). Here’s everything you need to know about the tokens that could change your life. What are Soulbound Tokens (SBTs)? Soulbound Tokens are NFTs that act like real-life achievement badges akin to what you’d get in a video game upon completing a certain task or clearing a milestone. But instead of […]
Upcoming Drops: May 30 – June 5
Let’s face it: The NFT space moves really fast. Considering how quickly things can change in the metaverse, a week in NFTs might as well be a month IRL. Don’t get us wrong — the more people onboarded into the space, the merrier. But because of the constant influx of great art and ideas, it’s becoming increasingly difficult to keep up with all the news, launches, and general happenings. Well, you can put the days of endless Twitter and Discord scrolling behind you, as we put together a weekly list of upcoming NFT drops you definitely don’t want to miss. […]