October 2022 / 299 posts found

How to Develop a Content Strategy in 7 Steps: A Start-to-Finish Guide

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Whether you’re just starting out with content marketing or you’ve been using the same approach for a while, it never hurts to revisit your content strategy plan and make sure it’s up-to-date, innovative, and engaging for your prospects and customers – no matter when or how they intend to buy. If you’re having trouble planning for the upcoming year or need some fresh ideas to include in your plan, read on. In this post, we’ll dive into what content strategy is, why your business needs a content marketing plan, and what steps you need to take to create your strategy. […]

How to Promote Your Business on Facebook

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I was only 12 years old when Facebook became available for anyone with a valid email address. By the time I was 14, one of the top trends was to create a fan page that anyone could follow. I remember that feature being used by friends as a way to tell jokes and post funny content. But things are a bit more sophisticated in the world of social media nowadays. Now, Facebook is a great place to advertise your business and interact with prospective and current customers. Below, let’s discuss how you can use Facebook to promote your business. 1. […]

8 Brands Using Twitter Effectively via @sejournal, @brentcsutoras

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No two tweet strategies are alike. Take a look at some brands that use Twitter effectively and learn what makes them so successful. The post 8 Brands Using Twitter Effectively appeared first on Search Engine Journal.

Global vs. Local Websites: Which Is Right For You? via @sejournal, @motokohunt

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There are factors to consider when deciding to have a global site or separate local sites. Read on to determine which is better for you. The post Global vs. Local Websites: Which Is Right For You? appeared first on Search Engine Journal.

TikTok SEO: Understanding the TikTok Algorithm

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TikTok has quickly become a viral sensation, with millions of users across the globe spending hours scrolling through the app’s endless supply of videos. But for marketers, TikTok’s greatest asset lies in its algorithm. In the first chapter of this series, we dug into the search behavior on TikTok and why it should matter to SEOs. In this article, we are going to cover the ins and outs of the TikTok algorithm, and how to leverage it to get more users looking at your brand’s content. The principles behind the TikTok algorithm Before we dig into the algorithm’s ranking factors, […]

Here’s What Web2 Brands Need to Know Before Entering the Metaverse

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The metaverse is having a moment. In the first half of 2022, the word metaverse appeared more than 1,100 times in the U.S. Securities and Exchange Commission’s regulatory filings. A record high when compared to the 260 mentions in 2021, and the less than one-dozen mentions in the past two earlier decades. On the surface, this points to a larger trend in the market — one where brands and investors are clamoring to find their footing, and carve out a unique space in the metaverse. Global market valuations tell a similar story. In the first five months of 2022, companies, […]

NFT Comic Books: The Promise, the Peril, and What The Future Actually Holds

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Judging by industry conventions, the third highest-grossing film of 2014 had no right succeeding the way it did. It was based on source material that held a fanbase largely consisting of some of the most niche comic-book fans. Its cast featured actors best known for playing supporting roles in sitcoms and professional wrestling. It was weird, it was extremely spontaneous, and its climax was a direct reference to Footloose. So what was that film? It was Guardians of the Galaxy, and it raked in more than $700 million at the box office. But keep in mind: 2014 was eight years […]

Can NFTs democratize scheduled TV programming in the Web3 era?

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The way we watch TV or other scheduled programming is about to undergo NFTization through a new streaming network that focuses on crypto content with NFTs as its backbone.

Rarible NFT marketplace adds Web3 aggregation with new version

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The new aggregation feature provides listings and prices of Ethereum-based NFTs listed on major NFT marketplaces across Web3.

A Technical SEO Guide To Redirects via @sejournal, @vahandev

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Understanding redirects is fundamental to the competent practice of SEO and helping sites rank at their full potential. The post A Technical SEO Guide To Redirects appeared first on Search Engine Journal.
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