February 2023 / 265 posts found

Google’s John Mueller Cautions Against Keyword-Rich Domains via @sejournal, @MattGSouthern

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Keyword-rich domains may harm a website’s long-term success, warns Google Search Advocate John Mueller. Here are five reasons why. The post Google’s John Mueller Cautions Against Keyword-Rich Domains appeared first on Search Engine Journal.

5 Cost-Effective Ways To Upgrade Your Paid Media Strategy [Webinar] via @sejournal, @lorenbaker

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Learn how to tailor your paid media campaigns to reach more of your target audience, instead of paying for unqualified leads, in our next webinar. The post 5 Cost-Effective Ways To Upgrade Your Paid Media Strategy [Webinar] appeared first on Search Engine Journal.

Achieving Links That Matter: How To Use Research And Data Driven Journalism

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People talk about what they want to read and a good digital PR professional must know what to share. Link building is one of the most difficult strategies in an SEO project. With some innovation and creativity, you can transform it into a tough, but rewarding journey. So, I’m going to teach you how to improve your link building strategy by achieving important links using data-driven journalism, marketing research, and Google Forms. Original research makes great linkbait! First of all: nothing here is doctrine. This is just one of many available strategies that you can apply to your daily link […]

How to Screen Record on Mac, Windows 11, and Other Devices

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Whether you’re teaching a new hire how to use a tool, explaining a complex project when an email just won’t do, or recording a personalized product demo, you need to know how to record your computer screen. Fortunately, we’ve put together a quick and easy guide for recording your computer screen on a Mac, Windows PC, iPhone, iPad, and Android. Use the links below for quick navigation to each section. How to Screen Record on Mac How to Screen Record on Windows PC How to Screen Record on Android How to Screen Record on iPhone and iPad Best Free Screen […]

How to Effectively Manage Leads at Every Stage in Your Sales Funnel

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Effective sales lead management is one of the core principles of any successful business. It helps the right people become your customers and makes it easy for them to buy from you again in the future. When you get lead management correct, you can convert more prospects into customers, streamline operations, and improve the sales experience. But it’s not always clear how to create an effective lead management process. Is it about quickly responding to leads, keeping your CRM neat and tidy, or using the proper tags and lists? The short answer is that it’s about all of the above. […]

A Small Gift for Local SEOs and a Big Cheer for Original Images

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“Localism” – Miriam Ellis We know that a picture is worth a thousand words and that Google is betting the house on a visual future, yet I’ve often struggled to find the exact image asset I want to illustrate the story of local businesses and local SEO. So, I decided to create my own asset, and today, I would like to offer the above painting to all of my colleagues in local search. Please, feel free to use it in your speaker decks, client pitches, articles, marketing materials, and any place else you would like to instantly convey the thriving […]

How To Scale Your PPC & Advertising Way Beyond Google Ads – Ep. 302 via @sejournal, @lorenbaker

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Learn how to scale your PPC and grow your business beyond the usual tactics with John Gentry. The post How To Scale Your PPC & Advertising Way Beyond Google Ads [Podcast] appeared first on Search Engine Journal.

An Easy 4-Step Guide To Improving SEO With Powerful Topic Clusters via @sejournal, @iQuanti

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Learn how to easily merge content and SEO to successfully rank at the top of search engine results pages (SERPs) using topic clusters. The post An Easy 4-Step Guide To Improving SEO With Powerful Topic Clusters appeared first on Search Engine Journal.

On-Chain-Strain: How Ordinals Inscriptions Are Impacting Bitcoin

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Bitcoin NFTs, better known as Ordinals, have become nearly inescapable as of late, with more than 89,000 inscriptions in existence. For the first time in Bitcoin’s 14-year history, the blockchain is being used for something other than peer-to-peer transfers, but not everyone is pleased. While a significant portion of Web3 is thrilled with the way this new area of the NFT market is growing, others have raised concerns about the novel tech behind this burgeoning sector. Although opportunity abounds as more users find it possible and desirable to move their collecting and trading efforts over to Bitcoin, the blockchain itself […]

Blur’s Token is Live: Here’s Everything You Need to Know

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$BLUR is finally here. After delaying the launch of the platform’s native token in January, the NFT marketplace officially began letting users redeem care packages for the token at 1:30 p.m. ET on February 14, 2023. The run-up to the launch has been marked by much anticipation, with popular exchange Coinbase tweeting that it would list the token if liquidity conditions are met and Blur’s trading volume surging in the last month, cementing its spot as one of the top ten NFT marketplaces in existence.  How did Blur manage to do all of this in such a short time? And […]
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