November 2023 / 197 posts found
OpenAI Introduces GPT-4 Turbo, Custom GPTs, Assistants API, And More via @sejournal, @kristileilani
Dive deeper into the biggest announcements made at OpenAI DevDay, including a new way to customize your ChatGPT experience with custom GPTs. The post OpenAI Introduces GPT-4 Turbo, Custom GPTs, Assistants API, And More appeared first on Search Engine Journal.
10 User Generated Content Campaigns That Actually Worked [+Expert Insights]
User-generated content (UGC) has become increasingly important over the past few years. In fact, in a recent HubSpot survey of 500+ marketers who sell content via social shopping features, 92% say user-generated content increases brand awareness of their products. And, as Emplifi’s Chief Strategy Officer Kyle Wong told me, “User-generated content is a 24/7, 365-day marketing channel and opportunity.” Here, we’ll dive into 10 examples of impressive UGC campaigns to inspire your own campaigns. Plus, hear Wong’s five tips for taking your UGC strategy to the next level. Keep reading, or skip to: Examples of user-generated campaigns Kyle Wong’s 5 […]
Live Blog: OpenAI DevDay Keynote With Sam Altman From San Francisco via @sejournal, @kristileilani
Join us as we live blog Sam Altman’s keynote at OpenAI DevDay, bringing you the biggest announcements from San Francisco. The post Live Blog: OpenAI DevDay Keynote With Sam Altman From San Francisco appeared first on Search Engine Journal.
Should your brand be on Threads? What to Consider Before Signing Up
Threads launched in the summer of 2023 and was almost immediately dubbed the “Twitter Killer” and was projected to be a strong competitor to the newly named X (formerly Twitter). All the hype at the start of Meta’s newest property may have you wondering, “Should my business use Threads?” Social media apps come and go, plus time is precious in the marketing world, so you’re probably hesitant to try expanding your brand on such a new platform. Here are some benefits and concerns surrounding Threads to provide clarity and help you make the decision that best aligns with your business. […]
11 Skills You Need in the AI Era [Data + Tips]
“Will AI steal my job?” For the last few decades, this question has been on the lips of nearly every working person — from baristas in coffee shops to project managers in decacorn companies. The launch and impact of ChatGPT in November 2022 added fuel to the fire and has made this conversation more popular than ever. Now that it seems that a robot or computer can do just about any job these days — writing software code, generating content outlines, and completing tax forms — how can human beings remain employed in the future? Turns out, there are some […]
The Ultimate Guide to Content Planning
Transform your content marketing strategy into action with a detailed roadmap, clear workflows, and proven tips
How To Boost 2024 SEO Performance With Pillar Pages & Topic Clusters via @sejournal, @hethr_campbell
As the world of search prepares for an AI-driven transformation, content strategies are transforming too, and many professionals are wondering how to adjust to the radical shift. The answer may be simple: it’s time to stop creating content in silos. Watch this on-demand webinar as we unravel the differences between topic clusters and pillar pages, and how to structure them, giving you a clear roadmap for boosting your website’s visibility and ranking on search engine results pages (SERPs). You’ll learn: What topic clusters and pillar pages are and how they work/how to structure them. The SEO benefits of pillar pages […]
Customer Scoring For Agencies: How To SQL Your PPC Customers via @sejournal, @navahf
Discover the power of SQLing your PPC customers for agency success. The post Customer Scoring For Agencies: How To SQL Your PPC Customers appeared first on Search Engine Journal.
OpenAI DevDay Buzz Includes Alleged Leak Of New ChatGPT Prototype via @sejournal, @kristileilani
Explore the latest rumored announcements and leaks of possible new ChatGPT features expected to be revealed at OpenAI’s DevDay conference. The post OpenAI DevDay Buzz Includes Alleged Leak Of New ChatGPT Prototype appeared first on Search Engine Journal.