November 2023 / 197 posts found
How Astra Is Making WordPress The Top Choice For Business via @sejournal, @martinibuster
This is how Astra’s investment in LatePoint is quietly making WordPress the number one platform for small businesses The post How Astra Is Making WordPress The Top Choice For Business appeared first on Search Engine Journal.
Vulnerability In Fluent Forms Contact Form WordPress Plugin via @sejournal, @martinibuster
SQL injection vulnerability in Fluent Forms Contact Form could allow hackers to manipulate website database The post Vulnerability In Fluent Forms Contact Form WordPress Plugin appeared first on Search Engine Journal.
Marketing Reporting Examples: How to Build and Analyze Marketing Reports
As a marketer, I make crucial daily decisions that can impact the company I work for. Using my best judgment, I track important metrics like traffic, leads, and customers — and I provide a marketing report to back up my decisions. While the above metrics are crucial to my marketing funnel and flywheel, a marketing report helps me further explore my findings and properly analyze the data to make the best decisions I can for my team and company. Marketing reports aren‘t just vital for my work, they’re key to any marketer looking to do what‘s right for their organization. […]
Google Helps Small Businesses Stand Out With New Search Label via @sejournal, @MattGSouthern
Google rolls out new search features and tools to help small businesses stand out and reach more customers this holiday shopping season. The post Google Helps Small Businesses Stand Out With New Search Label appeared first on Search Engine Journal.
Can Artificial Intelligence Write Better Email Subject Lines Than Humans?
Can AI write a better subject line than an actual person? Probably. Brands like JOANN have had a 10% increase in email open rates, all thanks to AI. Unless you’re an expert email marketer, coming up with brilliant subject lines every time can be tough. This is especially true if you’re sending personalized emails multiple times per week. Plus, you may need to write several subject lines and run split tests to find the best. This is time-consuming! This post will explore how AI works with email subject lines and why you should get inspiration from AI when writing email […]
Online Advertising: All You Need to Know in 2023
There’s a reason why Google’s advertising revenue stood at a staggering $224.47 billion in 2022 or why Meta generated over $113 billion in ads. Millions of businesses worldwide invest billions in paid ads each year to put themselves in front of as many people as possible. And they’re doing it because online advertising, when done right, delivers outstanding results. On the other hand, if you’re not careful, it can feel like flushing your $$ down the digital drain. And it’s even more important today, considering the ever-evolving online advertising landscape, all thanks to new platforms, ad types, and targeting capabilities […]
What GPT Means for Structured Data – Whiteboard Friday
Explore the imminent paradigm shift in search behavior as explicit context explodes in SEO queries.
Google Rolls Out November 2023 Core Update via @sejournal, @MattGSouthern
Google begins rolling out the November 2023 core update, the second major change to its search algorithm in as many months. The post Google Rolls Out November 2023 Core Update appeared first on Search Engine Journal.
Google Clarifies How Helpful Content System Works via @sejournal, @martinibuster
Google SearchLiaison clarifies information about how the Helpful Content System works The post Google Clarifies How Helpful Content System Works appeared first on Search Engine Journal.