January 2024 / 144 posts found
What To Do After You’ve Exhausted Your High-Intent Keyword List
Reached the end of your high-intent keyword list? Discover advanced SEO strategies to identify untapped opportunities and amplify organic traffic.
Search Engine Marketing (SEM): Ultimate Guide + Expert Tips
Search engines are a part of daily life. Set up your search engine marketing correctly, and it can also be a part of your daily business growth. Search engine marketing, or SEM, is one of the most effective ways to grow your business and reach new customers. While you must employ organic strategies to attract traffic over the long term, sometimes you can’t properly compete on the search engine ranking pages without putting money behind it — and that’s where SEM comes into play. For instance, consider what happens when I type “hiking boots” into Google: REI clearly has an […]
I Took a Deep Dive Into the Marketing Funnel, Here’s What I Learned
Ever felt the thrill of coming into work only to notice that plenty of new leads have started signing up for a product demo through an article or asset you’ve created? I can tell you, from personal experience, that few things give you as strong of a motivation boost as this. After all, it’s proof that you must be doing something “right.” That said, it takes a lot of time to work out where to find your target audience. A lot of it comes down to building the right marketing funnel strategy, i.e., deciding what types of collateral to use […]
7 Top Tips To Become A GA4 Pro Even If You’re A Beginner (Festive Flashback) via @sejournal, @adsliaison
Uncover the key distinctions between Universal Analytics (UA) and GA4. The post 7 Top Tips To Become A GA4 Pro Even If You’re A Beginner (Festive Flashback) appeared first on Search Engine Journal.
How To Write ChatGPT Prompts To Get The Best Results (Festive Flashback) via @sejournal, @VincentTerrasi
Learn how to craft optimal prompts and explore the results on ChatGPT’s text quality and its potential in generating qualitative content. The post How To Write ChatGPT Prompts To Get The Best Results (Festive Flashback) appeared first on Search Engine Journal.
Complianz WordPress GDPR Compliance Plugin Vulnerability via @sejournal, @martinibuster
XSS vulnerability in Complianz WordPress GDPR/CCPA Cookie Consent plugin installed in 800,000+ websites The post Complianz WordPress GDPR Compliance Plugin Vulnerability appeared first on Search Engine Journal.
Duplicate Content Issues on Your Website? Easy Ways to Find and Fix Them
It’s easy to be fooled into thinking SEO is just about link building or ranking first for specific keywords. While those are important factors, and staying up on best practices is essential, resolving duplicate content issues should be your top priority. Often, the hidden cause of lost rankings and decreasing traffic isn’t that someone else does better at link building or keyword optimization. On the contrary, the problem lies in finding and fixing issues on our sites that prevent searchers from finding us. And when it comes to duplicate content, the devil is in the details — finding it and […]
Essential GA4 Reports You Need To Measure Your SEO Campaigns (Festive Flashback) via @sejournal, @coreydmorris
Master GA4, whether you’re a newcomer or adapting post-migration. Here’s how you can embrace new features while aligning data with marketing and SEO goals. The post Essential GA4 Reports You Need To Measure Your SEO Campaigns (Festive Flashback) appeared first on Search Engine Journal.
Google: It’s Easy To Mess Up A Site Revamp via @sejournal, @martinibuster
Google’s John Mueller answers question about SEO impact of UI & UX changes to a website The post Google: It’s Easy To Mess Up A Site Revamp appeared first on Search Engine Journal.
Weird Words in English: 100+ Terms You Need to Know from 2023 and Beyond
In 2023, the Oxford English Dictionary again updated its lexicon, adding 80 new weird words and phrases. From technological jargon like “Bitcoin” and “Deepfake” to colloquial gems such as “Bestie” and “Binge-Watching,” the OED continues to capture the ever-evolving tapestry of the English language. The words newly added not only reflect technological advances but also capture the cultural zeitgeist. They tackle everything from the trivial — like “First-World problem”— to the more contentious, such as “Techlash.” The dictionary‘s embrace of such diverse terminology means there’s something in this year’s list for everyone. You‘re bound to react whether you find these […]