January 2024 / 144 posts found
How to Use the COUNTIF Function in Excel
Excel can do more than just simple math. That’s thanks to its bevy of built-in functions and min-formulas that simplify the creation of more complex formulas. In my decade-long experience with Excel, I’ve found that one of the more useful functions is the COUNTIF function. You can use COUNTIF to count the number of cells that contain a specific value or range of values. It’s easier to use COUNTIF than to manually count yourself. How to Use the COUNTIF Function in Excel The COUNTIF function in Excel counts the number of cells in a range that meet the given criteria. […]
How Cognism Generated $441k in Revenue With Money Keywords
B2B data provider Cognism revamped its SEO strategy to focus on money keywords. Read the case study to find out how SEO generated $441k in revenue.
How To Uncover Your Expertise To Become A Journalist’s Source via @sejournal, @_kevinrowe
Elevate your media presence by mastering the Expert Evaluation Tool. Learn to communicate proven expertise and become a go-to resource for journalists in your field. The post How To Uncover Your Expertise To Become A Journalist’s Source appeared first on Search Engine Journal.
Google SearchLiason: 4 Reasons Why A Webpage Couldn’t Rank via @sejournal, @martinibuster
Takeaways from SearchLiaison’s informal audit that explained why a webpage wasn’t ranking in the search results The post Google SearchLiason: 4 Reasons Why A Webpage Couldn’t Rank appeared first on Search Engine Journal.
How to Create Strong Sales and Marketing Alignment in 2024, According to LinkedIn’s Global Product Marketing Leader
Welcome to HubSpot’s Expert Edge Series, where we interview top execs at major brands to explore their perspectives on the latest trends, challenges, and opportunities shaping the industry. Puppies and the park. Beach days and ice cream. Some things just obviously go together — but what if I put sales and marketing together in that list? Would you still think they worked better as a pair? More than likely, you haven’t quite considered your sales and marketing to be the “peanut butter and jelly” of your company. But sales and marketing alignment is more critical than you think. As LinkedIn’s […]
4 TikTok Predictions that Creators on the Platform Are Preparing For [Expert Insights]
Few apps cycle through trends as quickly as TikTok. I spend endless hours scrolling through the app, and it feels like every other day, a new trending sound, topic, song, or challenge is going viral. It can be hard to keep up, and I say this as a content creator and marketer whose job is to stay in tune with the latest happenings on social media. Fortunately, I and a few other creators are savvy enough to see what TikTok trends are coming to the forefront in 2024. So, if you‘re curious about what trends to look out for and […]
Google Business Profile: A Complete Guide for Local SEO via @sejournal, @sherrybonelli
Don’t miss out on the latest Google Business Profile enhancements! Regularly monitor and optimize your profile for accurate information with this in depth guide. The post Google Business Profile: A Complete Guide for Local SEO appeared first on Search Engine Journal.
Why Google SGE Is Stuck In Google Labs And What’s Next via @sejournal, @martinibuster
The surprising reality about what’s going on with Google SGE, why it’s still in Google Labs and what’s next for AI Search The post Why Google SGE Is Stuck In Google Labs And What’s Next appeared first on Search Engine Journal.
What You Should Know About LLMs (As a User and Marketer) — Whiteboard Friday
Whether you’re a user or a marketer, Robin will explain to you what you should absolutely know about Large Language Models.
Google’s SEO Starter Guide Updates: Branding In, Keywords Out via @sejournal, @MattGSouthern
Google’s Search Relations team plans to update their SEO Starter Guide, focusing on debunking myths and modernizing advice. The post Google’s SEO Starter Guide Updates: Branding In, Keywords Out appeared first on Search Engine Journal.