January 2024 / 144 posts found

7 Powerful Benefits Of Using PPC Advertising via @sejournal, @coreydmorris

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Having trouble convincing your executive or client to invest in PPC? Here are 7 powerful reasons to start. The post 7 Powerful Benefits Of Using PPC Advertising appeared first on Search Engine Journal.

About Those Google AI Search Quality Raters via @sejournal, @martinibuster

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The termination of the Appen search quality raters ignited speculation about AI versions to replace them. What’s really going on? The post About Those Google AI Search Quality Raters appeared first on Search Engine Journal.

Do Keywords Still Matter? via @sejournal, @wburton27

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Explore keywords’ pivotal role in Google’s indexing system, user experience, and content creation for effective online visibility and strategic connections. The post Do Keywords Still Matter? appeared first on Search Engine Journal.

The Present and Future of Link Building OKRs: What Success Looks Like

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Link building plays a crucial role in your SEO campaigns and overall business success. Setting OKRs can help you implement the best link-building strategies and achieve your SEO goals.

How Short Videos & User-Generated Content Impacts Marketing via @sejournal, @MattGSouthern

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Short-form, user-generated video content surges as a key marketing strategy, demanding strategic investment and planning for businesses. The post How Short Videos & User-Generated Content Impacts Marketing appeared first on Search Engine Journal.

Google’s SEO Starter Guide Set For A Major Update via @sejournal, @MattGSouthern

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Google is revamping its official SEO Starter Guide, streamlining advice for modern website owners, and simplifying complex topics. The post Google’s SEO Starter Guide Set For A Major Update appeared first on Search Engine Journal.

Communicating Major Google Changes To C-Suite via @sejournal, @TaylorDanRW

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Learn to communicate effectively with the C-Suite. Discover the keys to aligning SEO strategies with business goals. The post Communicating Major Google Changes To C-Suite appeared first on Search Engine Journal.

Why You Should Consider Semantic HTML For SEO via @sejournal, @martinibuster

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Semantic HTML can be useful for telling search engines where your content is and also where it’s not The post Why You Should Consider Semantic HTML For SEO appeared first on Search Engine Journal.

Why Google May Rank AI-Generated Content Over Original News via @sejournal, @kristileilani

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While Google may not “boost” AI-generated content in search results, there are several reasons why some websites outrank original sources in News and Discover. The post Why Google May Rank AI-Generated Content Over Original News appeared first on Search Engine Journal.

Google Ads Liaison Explains “Other” Search Terms Issue via @sejournal, @MattGSouthern

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Google Ads Liaison Ginny Marvin advises using Search Terms Insights to analyze private search queries grouped under “Other” terms. The post Google Ads Liaison Explains “Other” Search Terms Issue appeared first on Search Engine Journal.
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