July 2024 / 169 posts found
OpenAI Launches SearchGPT: AI-Powered Search Prototype via @sejournal, @MattGSouthern
OpenAI launches SearchGPT, an AI-powered search prototype offering direct answers with citations. The post OpenAI Launches SearchGPT: AI-Powered Search Prototype appeared first on Search Engine Journal.
Disruptive AI Video Trends that are Transforming Marketing in 2024
AI-generated video content is turning the marketing world on its head. But what trends should marketers be focusing on to stay ahead of the competition? If you’ve been following the latest buzz in AI marketing trends — and you should be — you know that AI video tools are at the forefront of this change. Whether it’s trained ad avatars or hyper-personalized video scripts, these technologies are irreversibly changing how we create content and engage with our audiences. But with such rapid innovation, what’s actually worth the hype? Kieran and I experimented with some of these new developments in a […]
The MozCon 2024 Video Bundle Has Arrived! (Bonus: Our 2023 Videos are FREE!)
Unlock the latest SEO insights with MozCon 2024 video bundles, now available for purchase! Plus, enjoy free access to MozCon 2023 videos. Don’t miss out on industry-leading strategies and expert sessions!
Bing’s Updated AI Search Will Make Site Owners Happy via @sejournal, @martinibuster
Bing’s updated AI search layout is good news because it was purposely designed to keep sending clicks to websites The post Bing’s Updated AI Search Will Make Site Owners Happy appeared first on Search Engine Journal.
Moving From Niche Sites & Affiliate To Agency Owner via @sejournal, @rollerblader
Discover the journey of moving from niche sites to becoming an SEO agency owner. Learn how to optimize for search and drive traffic to websites. The post Moving From Niche Sites & Affiliate To Agency Owner appeared first on Search Engine Journal.
AI Experiment: Hacking HubSpot Chat to Improve the Customer Experience
We integrated AI into our website chat and our KPIs flew off the charts. Here’s exactly how we did it and what we learned along the way. Key Outcomes: 43% increase in chat conversion rates >50% improvement in the value per chat CSAT scores matched human-led interactions I like to joke that one of my dumbest moments in early HubSpot history was realizing that potential customers preferred to talk or chat to us directly about buying our product, instead of filling out forms or sending emails. This seemingly obvious insight was a key turning point, however, as it led to […]
How WooCommerce Plans To Boost Developers & Merchants via @sejournal, @martinibuster
WooCommerce announces changes that developers have been waiting for and drive growth for merchants The post How WooCommerce Plans To Boost Developers & Merchants appeared first on Search Engine Journal.
Google To Upgrade All Retailers To New Merchant Center By September via @sejournal, @MattGSouthern
Google to roll out new Merchant Center for all retailers by September, featuring AI tools and enhanced analytics to boost e-commerce capabilities. The post Google To Upgrade All Retailers To New Merchant Center By September appeared first on Search Engine Journal.
The Best Forum Software for Creating an Online Community in 2024
Forums provide the opportunity to build an online community that allows your audience to connect in a place where they know their interests are shared. More work, communication, and socialization are being done online than ever, so having the best forum software to reach your community goals is a must. Online communities are particularly beneficial for businesses because they allow customers to interact with each other in a smaller circle than they could via social media, which increases engagement and brand affinity. To help you reach and build your community using a forum, I’, going to take you through […]
Hacking Digital PR: How to Earn High-Authority Links from US Media via @sejournal, @hethr_campbell
Join us LIVE on July 31 and learn simple hacks for attaining thousands of high authority links using Digital PR. The post Hacking Digital PR: How to Earn High-Authority Links from US Media appeared first on Search Engine Journal.