December 2024 / 153 posts found

Google On Robots.txt: When To Use Noindex vs. Disallow via @sejournal, @MattGSouthern

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Google clarifies robots.txt best practices and explains when to use robots.txt directives and noindex tags for SEO. The post Google On Robots.txt: When To Use Noindex vs. Disallow appeared first on Search Engine Journal.

10 of the Coolest YouTube Banners I’ve Ever Seen

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I‘m always inspired by the creativity that goes into YouTube banners. But if you’re anything like me, you’ve probably wondered how you can create one for your own channel. Well, you’re in luck — I’m here to uncover some of the best-kept secrets about YouTube banners. In this article, you’ll learn what makes the best YouTube banners so eye-catching, and how you can create your own gorgeous channel art. To answer those questions, I’ve included some excellent resources for YouTube banner templates (spoiler alert: they’re free), as well as 10 creative channel banners that inspire us as content creators. Table […]

A Data-Backed Guide to Newsletter Content Strategy: 17 Formats & Topics Driving ROI for Hundreds of Newsletter Creators

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Newsletters are having a moment. My inbox is near saturation point, and I still keep discovering more newsletters I want to subscribe to. Based on a survey of 500+ newsletter operators and a handful of interviews with experts, I am sure of at least one thing: Newsletters aren’t going anywhere anytime soon. If you want to start a newsletter, whether on behalf of a large business or your personal brand, I’ve built you a guide filled with data, expert advice, formats, and topic ideas. Let’s get started. Table of Contents How to Develop a Newsletter Content Strategy What is newsletter […]

It’s here: The New Moz Local is Now Available

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The new Moz Local has launched! With new features, an updated interface, and even more data, you can now manage more than just your location data with this all-in-one local SEO solution.

Accessibility Champ: Wix, WordPress, Squarespace, Duda, Or…? via @sejournal, @martinibuster

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Twenty website building platforms and CMSs were ranked for accessibility—the winner may surprise you. The post Accessibility Champ: Wix, WordPress, Squarespace, Duda, Or…? appeared first on Search Engine Journal.

Structured Data In 2024: Key Patterns Reveal The Future Of AI Discovery [Data Study] via @sejournal, @cyberandy

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Explore how structured data shapes SEO and AI in 2024, enhancing search visibility, AI discovery, and user experiences with new rich results and knowledge graphs. The post Structured Data In 2024: Key Patterns Reveal The Future Of AI Discovery [Data Study] appeared first on Search Engine Journal.

Jenna Kutcher’s Guide to Selling Products on Pinterest (It’s Not Just for Bloggers!)

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Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better. No matter what fills your schedule every week (work, parenting, school, or everything in between), here’s a truth we all feel: our time is valuable. The way we build a business for long-term success is by caring about how we spend our time. This is a continuous refinement process for me, as I hunt for ways to better invest my time and still generate meaningful results. I didn’t want to spend 80% of my time on an app only […]

The Tiny Layout Tweak That Led to 20% More Conversions [Test Results]

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One tiny little layout change netted us an almost 20% increase in on-page conversions. They say a butterfly flapping its wings can cause a rainstorm on the other side of the Earth. Well, today’s story makes me think that maybe that’s true. Conjurer of conversion, Rebecca Hinton, is back with another test you can try for yourself. This time it’s all about social proof and where it belongs on your page. But before you jump straight to the how-to, I’ll also cover why you shouldn’t run off and do this without testing it first. Butterflies and Best Practices It’s pretty […]

Why Is Google Losing Market Share In The EU? via @sejournal, @Kevin_Indig

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Explore the reasons behind Google’s decreasing market share in the EU. Learn about the lawsuits, regulations, and competition affecting Google’s dominance. The post Why Is Google Losing Market Share In The EU? appeared first on Search Engine Journal.

Google: Host Resources On Different Hostname To Save Crawl Budget via @sejournal, @MattGSouthern

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Google recommends hosting website resources on CDNs or subdomains to preserve main site’s crawl budget for better indexing. The post Google: Host Resources On Different Hostname To Save Crawl Budget appeared first on Search Engine Journal.
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