May 2025 / 111 posts found

How to hire and manage a remote digital marketing team

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The world of hiring and managing remote marketing teams is still changing. You would think that every kink in this process was resolved in 2020, but technology and workers continually evolve. This forces managers to continually update their process for finding and retaining the best marketing talent. I’ve been a remote digital marketer for years — way before the pandemic made it popular (not to brag!). I’ve seen teams succeed and I’ve seen them fail. There are many benefits to having remote marketing teams, but companies also face unique challenges and desperately need solutions. So how do you build and […]

How to learn social media marketing: 33 resources for beginners

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Social media marketing is a lot of work. It’s a fast-paced industry that quickly evolves by the time you learn a new skill, trend, or platform update. Whether you’re a marketer, a content creator, or a business owner, understanding social media involves a range of skills that require you to always be learning. To hone these skills, I’ve put together a comprehensive list of social media marketing resources. From blogs to templates to courses, if you’re wondering how to learn social media marketing, these resources will accelerate your knowledge. Table of Contents How to Learn Social Media Marketing: 33 Free […]

Ask An SEO: How To Implement Faceted Navigation Without Hurting Crawl Efficiency via @sejournal, @kevgibbo

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Faceted navigation enhances ecommerce UX but poses SEO risks. Learn how to manage filters without harming crawl efficiency or indexing strategy. The post Ask An SEO: How To Implement Faceted Navigation Without Hurting Crawl Efficiency appeared first on Search Engine Journal.

WordPress WooCommerce Bug Causing Sites To Crash via @sejournal, @martinibuster

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A WordPress bug is causing fatal errors on WooCommerce sites, resulting in widespread outages. The post WordPress WooCommerce Bug Causing Sites To Crash appeared first on Search Engine Journal.

It’s Official: Google Launches AI Max for Search Campaigns via @sejournal, @brookeosmundson

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Google introduces AI Max for Search, expanding query reach, adaptive creative, and better controls to boost performance while maintaining transparency for advertisers. The post It’s Official: Google Launches AI Max for Search Campaigns appeared first on Search Engine Journal.

Testing Google’s Post-AIO Traffic Claims via @sejournal, @Kevin_Indig

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Dive into the findings on AI Overviews and Google Search. Is the promise of growing web traffic being fulfilled? The post Testing Google’s Post-AIO Traffic Claims appeared first on Search Engine Journal.

How Gen Z is using AI to build personal brands — a guide that helped me build a LinkedIn presence that’s reached over 140 million

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I started my career in modeling, which, as anyone in the industry knows, is basically a crash course in branding. You learn very quickly how to present yourself online, especially on platforms like Instagram. From there, I moved into sales and the world of B2B. I figured, if I could thrive in sales, I could do just about anything. And then, something happened. At my last corporate job, they asked me to start posting on LinkedIn as a “thought leader.” I had only ever used the platform to look for jobs. I had no idea how to show up on […]

Google Shares Insight About Time-Based Search Operators via @sejournal, @martinibuster

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Google’s “before:” and “after:” operators let you filter by date, but they’re still in beta The post Google Shares Insight About Time-Based Search Operators appeared first on Search Engine Journal.

Google’s Updated Raters Guidelines Target Fake EEAT Content via @sejournal, @martinibuster

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Google has expanded its Quality Rater Guidelines to help identify more deceptive SEO tactics and misleading web content The post Google’s Updated Raters Guidelines Target Fake EEAT Content appeared first on Search Engine Journal.

Google’s Walled Garden: Users Make 10 Clicks Before Leaving via @sejournal, @MattGSouthern

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A study analyzing Google vs ChatGPT traffic finds Google keeps users on its site longer, but sends the most traffic overall. The post Google’s Walled Garden: Users Make 10 Clicks Before Leaving appeared first on Search Engine Journal.
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