Digital Marketing / 250 posts found
Why Your Digital Product Isn’t Selling — and How to Fix That [Expert Insights]
You’ve created a digital product, put it up on your website and announced it to your audience. But despite the hard work you poured into bringing your online course, ebook, or other digital product to life, it’s not selling. When you’re in this situation, it’s tempting to give up. To throw your arms in the air and declare, “nobody wants my product — it was all a waste of time.” That’s the easier option. But you created your digital product for a reason. Perhaps you wanted to add a new income stream to your business so you could stop trading […]
Get Your MarTech Stack Ready For 2023 [Webinar] via @sejournal, @hethr_campbell
Learn how to build a winning marketing technology stack to help you improve campaign performance in this upcoming webinar! The post Get Your MarTech Stack Ready For 2023 [Webinar] appeared first on Search Engine Journal.
SEM Or Paid Social: Why Use Both? via @sejournal, @jonkagan
Discover when it’s best to use one or the other, depending on where your customer is at on the marketing funnel and your goal. The post SEM Or Paid Social: Why Use Both? appeared first on Search Engine Journal.
The Best 17 Website Plugins in 2022
There may be a feature or experience you want to add to your website, but you don’t have the coding chops to build it yourself. A website plugin can help. So what are website plug-ins? Plugins are extensions that expand the functionality of your website. All you have to do is hit “install.” In this post, you’ll learn the benefits of using website plugins. You’ll also see 17 website plugins that you can add to your site. The beauty of website plugins is in their simplicity. All you have to do is download and install — or plug in the […]
How Should Global Brands Engage Gen Z During The FIFA World Cup? via @sejournal, @gregjarboe
Satisfy a younger generation’s appetite for immersive, community-driven experiences for your global brand. Here’s how, according to gaming and sports marketing expert, Kevin Kim. The post How Should Global Brands Engage Gen Z During The FIFA World Cup? appeared first on Search Engine Journal.
Link Building: How To Work Smarter, Not Harder With Machine Learning [Webinar] via @sejournal, @hethr_campbell
Learn how you can use machine learning’s progress in relevancy to tailor your content and link building strategy for a winning SEO performance. The post Link Building: How To Work Smarter, Not Harder With Machine Learning [Webinar] appeared first on Search Engine Journal.
The Fundamentals Of Influencer Marketing via @sejournal, @ashleymadhatter
What exactly is influencer marketing? And why should marketers care? Read on to learn how you can incorporate influencer marketing into your brand’s strategy. The post The Fundamentals Of Influencer Marketing appeared first on Search Engine Journal.
Privacy Shield 2.0: Data Protection Framework May Benefit US Businesses via @sejournal, @MattGSouthern
United States President Joe Biden signed an Executive Order this month to implement the EU & US data privacy framework known as Privacy Shield 2.0. The post Privacy Shield 2.0: Data Protection Framework May Benefit US Businesses appeared first on Search Engine Journal.
Current Trends in Email Marketing: Tips & Pitfalls – Ep. 288 via @sejournal, @lorenbaker
Email marketing has been around awhile, but it’s still a top traffic and lead generator. Jay Schwedelson explains how to make email marketing successful today. The post Current Trends in Email Marketing: Tips & Pitfalls [Podcast] appeared first on Search Engine Journal.