While email marketing may not get the attention some newer marketing channels get, it’s still a terrific way to generate leads and convert more prospects for your business. With that in mind, I want to share some email marketing best practices you can use to generate more leads for your business. Email Marketing Best Practices Email Formatting  Email Marketing Automation  Email Marketing Metrics and Testing Below are different best practices to remember at various points of your email marketing campaign.  Email Formatting Best Practices  When formatting your emails, make sure to:  Avoid using ‘No-Reply’ in the sender’s email address. Have you heard […]