Internet Marketing / 2961 posts found

How the HubSpot Blog Generates Leads [+ How Yours Can, Too]

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It’s hard to believe that if the HubSpot Blog were a person, it would currently be in high school. That’s right – for well over a decade, content has been published on the HubSpot Blog to help hundreds of millions of readers discover best practices in the areas of marketing, sales, customer service, website development, agency work, and general business best practices. Behind the scenes, our team also thinks about how we can convince as many readers as possible to become leads and access more information, tools, and resources from HubSpot – and anyone who has worked on lead generation […]

Crypto travel rule implementation ‘remains relatively poor,’ says FATF

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The United Nations body called on all member states to implement the Travel Rule “without delay” to close “loopholes” not currently protected by regulation.

Judge grants Hermès request to halt all ‘MetaBirkin’ NFT sales

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The MetaBirkin creator argued that his project was protected under the first amendment as artistic expression; however, that defense ultimately fell short.

Tokenized FTX claim is used as collateral for a loan

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A creditor of now-bankrupted crypto exchange FTX pledged a $31,307 claim as collateral for a DeFi loan.

Bitcoin breaks $30,000 and is the center of attention again!

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Bitcoin touches $30,000 and is back on everyone’s radar. Find out what is driving the price forward on this week’s episode of Market Talks.

How to Identify & Work With the Best Brand Influencers for Your Business

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I commented on a friend‘s vacation post, scrolled past a Comforter advertisement, and double-tapped an influencer’s skincare post this morning. That‘s the thing about brand influencer marketing — you follow them for a reason, so you don’t mind interacting with their sponsored content. I follow this influencer because she‘s an editor of a major magazine that I enjoy reading, and her content interests me. Since I trust her opinion, I’ll check out any skincare brands she endorses. Even though influencer marketing is a well-known marketing channel by now, it’s always important to reiterate that your customers trust the opinions of […]

How AI Will Revolutionize Product Development, and How to Prepare [Insights from AWS’ Senior Advisor to Startups]

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As any business owner knows, product-market fit is one of the most challenging aspects of starting a business. Predicting the right product to build – and investing in building prototypes, experimenting, and testing — is an exhaustingly long and expensive process, and oftentimes, business owners run out of money before they’re even able to test their products. Fortunately, as AWS Senior Advisor to Startups and AI expert Deepam Mishra told me, “This process is about to be turned on its head with the newest advances in AI.” I sat down with Mishra to discuss how AI will revolutionize every aspect […]

How to Create Kick-Ass Local Landing Pages — Whiteboard Friday

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Learn all about how to create kick-ass local landing pages in this Whiteboard Friday with Amanda Jordan. Discover the most popular features and get to know the dos and don’ts when creating local landing pages. Click on the whiteboard image above to open a high-resolution version in a new tab! Video Transcription Hi, I’m Amanda Jordan at RicketyRoo, and today I’m going to be talking about how to create kickass local landing pages. I talked about this topic at MozCon in 2022. I did some research on the top 50 pages in the U.S. and home services businesses that ranked […]

Social Media Definitions: The Ultimate Glossary of Terms You Should Know

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For many people, posting a tweet, hashtagging an Instagram caption, and sending out an invite for a Facebook event on Facebook has become common practice — you might even do all three at once.  But, with new social networks, features, and tools cropping up almost daily, even seasoned social media users are bound to get confused.  For those head-scratching moments, we’ve created the ultimate glossary of social media marketing terms. Check out the following roundup of social media definitions to keep yourself in the know.    Social Media Terms to Know, Listed Alphabetically Social Media Terms – A Social Media […]

How to Write a Marketing Email: 10 Tips for Writing Strong Email Copy

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Email marketing remains crucial to most marketing campaigns. However, not every marketer knows how to write a marketing email that will boost conversions and audience retention.  If your marketing emails aren’t well-written, your subscribers will stop opening and start deleting your messages. This article will break down best practices for an effective email that will boost your next lead-nurturing campaign. 10 Email Copywriting Tips for Writing Better Marketing Emails We’ll start with copywriting tips for better subject lines, followed by copywriting tips for the bodies of your emails. How to Write a Subject Line Part of writing effective email copy is nailing […]
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