Internet Marketing / 3217 posts found
5 Google for Nonprofits Tools That Will Change Your Cause Marketing Forever
Google for Nonprofits is a membership program for nonprofits based in the U.S. and U.K. (with country-specific programs). Though it has eligibility requirements, once accepted, you have access to free Google products. Organizations like Kiva, BeatBullying, UNICEF, and charity: water are part of the Google for Nonprofits community. Each of these groups has used Google’s tools to heighten their awareness, particularly through Google Ads, YouTube, and Google Workspace, among other features. Below, we’ll share the details of this free program so you can capitalize on these invaluable resources — five of which are shared below — that can be game-changers for your […]
20 Creative Interview Questions (With Sample Answers)
As a hiring manager, asking questions like, “What’s the greatest challenge you’ve overcome?” is important to learn about an applicant. But what creative interview questions will help paint a fuller picture of a potential candidate? Imagine you ask your candidate: “If you were a pizza delivery person, how would you benefit from scissors?” The question changes the conversation. Suddenly, you’ve caught your candidate off-guard. Traditional interview questions are still necessary, but funny or unexpected questions like the following can provoke a more honest, insightful conversation during your interview. Funny Interview Questions 1. “How would you solve problems if you were […]
10 Creative Company Profile Examples to Inspire You [Templates]
What do your customers know about you? Do they know you sell products and have a website? That’s not always enough to build a brand identity that resonates with buyers and establishes your brand as the right choice. People who find you online want to know about your company’s mission, vision, and, of course, how you can help them solve their problems. And, an impactful and memorable first impression can help you stand out in the digital world. How can you make sure that they have all that information at their fingertips? Well, a company profile is the perfect tool […]
27 of the Best Professional Bio Examples We’ve Ever Seen [+ Templates]
Your professional bio is not only relevant when applying for jobs, seeking new clients, or networking — it also gives the world a brief snapshot of who you are and your professional ideals. To help you author one that packs a punch, we’ll teach you how to write a professional bio, give you professional bio templates, and show you the best professional bio examples you can get inspiration from. Skip to one of these sections if you know what you’re looking for: What is a professional bio? Professional Bio Templates How to Write a Professional Bio Best Professional Bio Examples […]
What Diners Write About Most: A Study of Restaurant Review Place Topics
Marketing a restaurant? You already know what a huge role online reviews play in your reputation, rankings, and revenue, with 98% of US adults reading this content and 86% writing it. You may have read that there’s a demonstrable Google local ranking boost when a brand-new restaurant gets its first ten reviews. You may also have seen that many experts consider your overall Google review rating to be the sixth most important of all local search ranking factors. But have you advanced yet to full use of Google reviews as a source of business intelligence for the brands you’re marketing? […]
32 Mission and Vision Statement Examples That Will Inspire Your Buyers
Think about the brands you purchase from over and over. Why do you choose to buy products and or services from them even when cheaper options exist? Well, there’s a good reason for it — because of their values which are expressed in their mission statement. As consumers, we like to patronize businesses that have values we believe in. Still, Loyalty doesn’t happen overnight. Building brand loyalty, like creating mission and vision statements, takes time. If you’re in a bit of a time crunch, use this table of contents to find precisely what you’re looking for to inspire the development […]
13 YouTube Description Templates That Have Helped Our Videos Go Viral
As the second-largest search engine, with over 2 billion users per month, YouTube is an undeniably important channel for your marketing efforts. Knowing how to optimize your YouTube channel can help you increase your chances of discoverability and reach more people. One of the most important tactics for optimizing your YouTube channel is to create engaging YouTube descriptions. Here, we’ll discuss how to create compelling descriptions for your YouTube channel and videos. YouTube Channel Descriptions A YouTube channel description is similar to the About Page of a website. It appears under the “About” tab of your channel’s YouTube page. The […]
What Jobs Will AI Replace & Which are Safe in 2023
Is AI taking over jobs? A quarter of workers are worried it is. There’s even a website called “Will Robots Take My Job?” where you can input a job title and see the likelihood of it being taken over by AI. The site is interesting to explore, but it’s important to understand the facts. To give you an idea of how AI might affect the workforce, we’ll discuss the impact it’s already had, a list of jobs that AI can and cannot replace, and expert advice on how to future-proof your career and come out on top. Table of Contents […]
Leadership Advice from 8 Black-Owned Business Leaders
Welcome to Breaking the Blueprint— a blog series that dives into the unique business challenges and opportunities of underrepresented business owners and entrepreneurs. Learn how they’ve grown or scaled their businesses, explored entrepreneurial ventures within their companies, or created side hustles, and how their stories can inspire and inform your own success. Leadership is comprised of a combination of skills business leaders leverage to lead entire companies. Whether you’re the VP of Marketing or informally viewed as a leader within your team, it’s vital as a leader that you know how to help others achieve a common goal. Here, we […]
14 Best Video Editing Software Tools for YouTube
People watch almost 5 billion videos every day on YouTube. It’s no wonder content creators choose this channel to share their ideas, products, and skills — they know there’s potential to earn a great following and potential customers. Given the multitude of videos that live on the platform, it’s important to make yours stand out if you want the same. The quality of your video will rely on your filming equipment and the editing software you use. A video with high resolution, proper lighting, and seamless video editing will set the foundation for masterful and professional-looking content. To help you […]