Internet Marketing / 3175 posts found
How TikTok, Canva, & Other Top Marketing Teams Outperform the Rest [New Data]
Imagine trying to describe a giraffe to someone whose never seen one. Maybe I’d say something like this: “Well, it has brown patches that look a little like puzzle pieces; a long, 6-foot-tall neck, and skinny legs.” This description is close enough, sure, but it doesn’t quite capture the sensation of seeing one in real life. Which is how I feel about high-performing marketing teams: Hard to describe, but easy to spot. The best way to improve, in any sport or category, is by learning from the best. So I‘ve uncovered the seven surprising ways top-performing marketing teams are winning […]
How I Grew SEOFOMO Into an Email Marketing Empire — Whiteboard Friday
The SEOFOMO newsletter grew to 36.6K subscribers in just 5 years, and now its creator is here to give you 7 tips to replicate her success. Join Aleyda Solis as she talks through what worked and what didn’t when launching her extremely successful set of email newsletters.
Navigating Global Expansion: What Brands Can Learn from Liquid Death’s UK Exit
When Liquid Death, the edgy, death-metal-themed water brand that took American social media by storm, announced it was pulling out of the UK market, marketing Twitter(X) erupted with hot takes. Was it the irreverent branding that didn‘t connect with British sensibilities? Or proof that even viral marketing can’t guarantee product success? According to behavioral science expert Phil Agnew, the answer is more nuanced. 1. Who Needs Premium Water? In the UK, tap water isn’t just acceptable, but a point of pride. Scottish tap water is famously excellent, and many Brits are genuinely proud of their municipal water quality. The cold […]
How to Use Claude to Create a Virtual Assistant (in Under 10 Minutes)
Who wouldn’t want their own personal executive assistant? Sounds pretty awesome, right? Well, with the AI tool Claude, anyone can set up a virtual executive assistant in just ten minutes. In this article, I’ll share how you can use Claude’s incredible new Projects feature to create an executive assistant. That virtual EA can help you analyze meeting transcripts, manage action items, draft follow-up messages, and more. Ready to get started? Let’s dive right in! Setting Up Your Claude Executive Assistant Part of what makes today’s AI tools so powerful is that they can truly be customized in endless ways. There […]
10 Excellent Examples of Video Marketing on Facebook
For my company’s video marketing campaigns, Facebook is a natural choice. As the second-most widely used social media, the company inspires confidence and excels in audience targeting, reach, and cost efficiency. However, it does take some strategy to make sure your videos land. A quality video marketing campaign on Facebook can strengthen your brand and increase your customer base. Though the steps are simple, running marketing videos on Facebook has many moving parts to consider. And most importantly, your videos should appeal to your audience, so you need to create video content that is engaging, emotional, and entertaining. Check out […]
Why Everyone Is a Social Media Entrepreneur Right Now — Trends You Need to Know
In TikTok’s early days of mostly dance challenges and lip-syncing exchanges, Shola West, a Gen Z career advocate, speaker and educator, spotted a gap. “I decided I wanted to come on the platform to share tips and tricks from my career working in the media industry,” she says. Now affectionately known as the “Big Sis to Young Creatives” — with accolades including Forbes 30 Under 30 — West is building a digital brand around providing career advice to rising professionals. “I didn’t go into it thinking it would be a social media business per se,” says West. “It was about […]
Morning Brew’s Co-Founder on The Three Channels That Will Win 2025 (Plus, How to Craft a Voice That Stands Out)
All I have to show from my college days is a questionably long Facebook album titled “For the Nights I’ll Never Remember, and the People I’ll Never Forget.” Meanwhile, when Alex Lieberman was in college, he launched a newsletter now valued at $75M. It’s okay… We all have our strengths. Meet the Master Alex Lieberman Co-founder and executive chairman, Morning Brew; co-founder of Storyarb Claim to fame: Launching a newsletter now worth $75M — from his college dorm room Lesson 1: When launching a biz, embrace the ol’ hub-and-spoke model. Lieberman had no clue he was following what he now […]
I’ve Had It! We Need to Stop the Fearmongering and “SEO Is Dead” Narrative
Is SEO really dead or are fearmongers twisting data to fit their narrative? Chima Mmeje debunks myths and reveals what actually works to dominate search in 2025
Data Visualization: Tips and Examples to Inspire You
I often find raw data overwhelming — endless rows of numbers can be hard to decipher. That’s why I love data visualization; it transforms complex figures into clear, intuitive charts that help me quickly spot trends and understand the story behind the numbers. Visual charts and graphs not only save me precious time but also empower me to make better decisions by contextualizing information in a way that raw data just can‘t. In this article, I’ll explain what data visualization is and share some data visualization best practices to help you get started. Table of Contents What is data visualization? […]
Reddit Marketing — How to Make Content Niche Audiences Actually Engage With
I spend an embarrassing amount of time on Reddit. As a content strategist for B2B SaaS companies, Reddit marketing should be the last thing on my mind — Redditors have a sixth sense for marketing and a hair-trigger for downvotes. My Reddit homepage is a mishmash of everything that interests me: Deep dives into project management tools. Heated debates about the latest Severance episode. Spending hours on Reddit every day, I started wondering — how do you reach people like me? So I dug in. Turns out, the brands that win on Reddit participate. Here’s how to use Reddit for […]