Internet Marketing / 3029 posts found
6 Money-Making Content Formats SaaS Companies Should Prioritize — Whiteboard Friday
In today’s Whiteboard Friday episode, expert content strategist Chima Mmeje talks you through the six top content formats SaaS brand can focus on to drive revenue. Click on the whiteboard image above to open a high resolution version in a new tab! Video Transcription Hi, my name is Chima Mmeje, and I am a SaaS content strategist at zenithcopy.com. I write long-form content, and I also use topic clusters as a form of content strategy for SaaS companies. Today, I’m talking to you about six moneymaking content formats to prioritize for SaaS companies. Now, before I get into all of […]
How to Find SERP Feature Opportunities [+ Free Tools]
Search engine results pages (SERPs) have become a critical battleground for businesses, with SERP features increasing in visibility and importance. Considering the fact that the top 3 Google search results get 54.4% of all clicks, SERP features eat up a whopping amount of organic traffic — 18.5% for featured snippets alone. With SERP features becoming ever-present, understanding how they work and how to maximize them has never been more essential. In this article, you’ll learn how to find SERP feature opportunities. You’ll also get real-life examples and advice from SEO pros. Table of Contents What does SERP mean anyway? How […]
How to Embed Video in Email [Quick Tip]
Nowadays, video is an undeniably popular channel for marketing purposes with 86% of businesses using video as a marketing tactic. But do you know how to embed a video in an email so you can combine two highly effective marketing strategies in one place? Roughly two-thirds of consumers prefer video over text when learning about new products or services. But it can be tricky to incorporate video into email marketing because major email clients including Gmail, Yahoo, and Outlook don’t support embedded videos. Fortunately, there’s a creative workaround to help you embed part of your video within your email and […]
AI has a role to play in detecting fake NFTs
Artificial intelligence is going to be a key component in cracking down on the growing number of counterfeit non-fungible tokens (NFTs).
Nifty News: Avalanche launches mentoring initiative, Beeple opens massive new studio and more
The Avalanche Foundation has launched a new mentoring initiative for digital artists, and Ticketmaster has introduced a new feature allowing artists to reward NFT holders.
Sitemaps: What They Are, How to Create One & Submit it to Google
Sitemaps are one of SEO’s oldies but goodies. In fact, they’re one of the most important elements of SEO, because they help Google and other search engines find the pages on your website. Not to mention they also help you rank better, because Google is able to locate new pages and identify updates to old pages much more quickly. In a nutshell: you can’t live without ’em. I’ve often heard that they can feel overwhelming and quite technical to understand. But don’t let the frustration of their technicality make you throw your computer out the window — I’ve got your […]
Professional Email Address: How to Create One [+ Examples]
News flash — your email address from high school won’t cut it in the real world. Even if “baseballbro25@aim.com” is a reminder for your athletic years, it’s not a professional email address and can result in your email being ignored. That said, there’s probably at least one person who has the same name as you, so the email address with just your first and last name is most likely taken by now. Fortunately, there are plenty of ways you can choose a business email address that any recruiter or hiring manager would consider professional. How to Create a Business […]
CV vs. Resume: What’s the difference?
CV vs. resume: Which should you use when applying for a job? If you spend enough time job searching, you’ll likely see a few postings asking for curriculum vitae (CV) rather than a resume. You’ll probably wonder what the difference is between the two. Since resumes and CVs both serve as documents that help candidates land new jobs, it is easy to confuse them. To help you distinguish between the two and choose the proper document for your job application, here’s everything you need to know about CVs vs. resumes. What is a CV vs. a Resume? CV vs. Resume […]
What are dynamic NFTs?: Use cases and examples
Explore use cases and examples of dynamic NFTs, unique digital assets that can be programmed to change over time.
Nifty News: Trump NFTs pump after indictment, Q1 trading volume hits $4.7B and more
The total NFT market trading volume in Q1 hit $4.7 billion, doubling the previous quarter, while Square Enix dropped Final Fantasy trading cards that can’t be traded yet.