Internet Marketing / 2944 posts found
TikTok Brands That are Winning at Marketing in 2022
It’s getting difficult for marketers to ignore the popularity and influence of TikTok. Brands on TikTok are reaching younger audiences, increasing brand awareness, and going viral — all by leveraging the power of short-form video. Of course, it also helps that TikTok has over 1 billion active users and a fantastic engagement rate — far exceeding any other social platform today. In this post, we’ll discuss why you should leverage TikTok marketing in 2022 and how smaller companies can build a scalable, fun, and creative strategy on the platform. We’ll also cover eleven brands that have gone viral on TikTok. […]
Community anticipation builds for Otherside’s First Trip demo run
Otherdeed land owners, known as Voyagers, will be able to participate in the experience via a token-gated asset confirmation.
Knowledge is power: New site aims to be ultimate resource on play-to-earn games
Keeping on top of everything going on in the play-to-earn market has been a challenge — until now.
Cred Protocol unveils its first decentralized credit scores
Releasing the results of its first credit score on the Aave Protocol, a decentralized credit scoring mechanism called Cred Protocol is set to expand to Compound and MakerDAO.
Nifty News: Old Navy’s BAYC shirts, expensive whisky NFTs, Sandbox publishing
A bottle of very expensive whisky is being auctioned off with an NFT to authenticate true ownership of it, along with artwork made special for the event.
5 Questions to Ask Yourself Before Launching a Digital Advocacy Campaign
Digital advocacy efforts are vital for enabling nonprofit organizations to cut through the noise and win campaigns. Without digital advocacy, it can be difficult to measure the success of your campaigns — or even know if you’re winning, at all. In fact, 94% of advocacy campaigners believe the opposing side is winning, and 86% believe they should embrace more impactful tactics. It is time we step up our digital advocacy efforts. Whether you’re a seasoned campaigner looking to go back to basics or are completely new to digital organizing and don’t know where to start — you’re in the right place. […]
Should You Pay a PR Firm? [+PR Tactics You Can Manage In-House]
It’s a question almost every fast-growing company runs into: should we hire a PR firm or build an in-house team? And if you wrestle with this question long enough, it quickly spirals into an endless back-and-forth (“on the other hand…“). The truth is, depending on your specific goals, resources, and budget, one path may make more sense than the other. We’ve rounded up some helpful advice from PR pros at HubSpot to help you make the right call. Let’s dive into the key benefits and drawbacks of hiring an agency, explore how to make the right decision for your business, […]
15 of the Best Facebook Ad Examples That Actually Work (And Why)
On average, Facebook is home to 3 billion daily active users — from CEOs to students to companies. And while the community is clearly there, connecting with them from a marketing standpoint isn’t always easy. For brands, posting on Facebook alone isn’t enough anymore, especially for ones just starting out. Sure, you can invest in promotional content to drive users to your Facebook Page and website, but this requires more than an ad budget: it requires strategy. One way to get the most out of your Facebook ad strategy is to create optimized Facebook Ads targeted at the right audience. […]
Gather ‘Round the Campfire for the MozCon 2022 Day Three Recap!
If Camp MozCon has to come to an end, we wanted to send it off with a bang. After all, we have to get through the next 364 days before we get to do this again! So, in true MozCon style, we brought in the good coffee, handed out more Roger figurines, and cheered on our best pals as they took the stage. Now, we aren’t going to say we saved the best for last, but we have to admit that our camp counselors for day three were absolute powerhouses. Why Real Expertise is the Most Important Ranctor Factor of […]
36 Beautiful New Ebook Templates [Free Download]
Did you know that landing pages have the highest conversion rate at 23% than other types of signup forms? It’s true, but landing pages don’t convert visitors to leads all by themselves. If they don’t have attractive and compelling offers behind them, they won’t generate the leads your sales team is looking for. That’s why it’s so important to create valuable content people want to download, and then package it in a way that’s visually appealing to your readers. An ebook is a practical content choice that delivers so much value to your audience that they won’t mind submitting a […]