Internet Marketing / 3215 posts found
Canadian taco franchise uses NFTs for customer loyalty program
A Canadian restaurant franchise is putting their customer loyalty program on the blockchain through a new Tenacious Tacos NFT collection.
YouTube Demographics & Data to Know in 2022 [+ Generational Patterns]
Chances are, you’ve probably spent an afternoon falling down a rabbit hole of YouTube videos. While it’s a great source of entertainment, YouTube has also proved itself to be a valuable tool for marketers. With a global user base of more than 2 billion people, it’s also safe to assume that your target audience is on the platform. In this post, we’ll go over key YouTube statistics you need to know in 2022 to help you succeed in your marketing efforts. YouTube Demographics Age Gender Geography What Different Generations Watch on YouTube How to Target the Right Demographic on YouTube […]
Meta enables Instagram NFT integration in over 100 countries
Mark Zuckerberg’s company, which posted a sharp loss in its Metaverse division in Q2, unveiled its digital asset expansion strategy on May 10, 2022.
Worthless JPEGs: Redditor turns NFT criticism into NFTs
One Reddit user collected quotes from NFT haters on the internet and famous skeptics like Warren Buffet, Peter Schiff and Dan Olson.
Education and aesthetics: Bringing more women into the Metaverse
Brands have the potential to make the Metaverse more women-friendly by focusing on beautiful aesthetics, accessibility and education.
How to create and launch a cryptocurrency token with TokenMint?
To create a token using TokenMint, no programming knowledge is necessary. The TokenMint platform’s alpha version provides the fundamentals for creating a fungible token.
38 Podcast Stats That Advertisers Need to Know in 2022
If you’re interested in pursuing a podcast advertising strategy to connect with millennial or Gen Z customers but aren’t sure if the right opportunities exist for your company, check out this list of podcast advertising stats. With these tactics, you can identify podcasters with a price-point and audience target that makes sense for your brand. Then, you can work with them and leverage their expertise by sponsoring the content they’ve made. Alternatively, you could also create a native ad that aligns with their discussion topics. We’ll cover podcasting’s biggest marketing opportunities, where podcasting is headed, and the demographics who tune […]
Developing a Niche Marketing Strategy that Drives Growth [+ Examples]
With a fiercely competitive market, marketers everywhere are wondering how to make their brands stand out? Niche marketing strategy might be the answer they’re looking for. Discover what a niche marketing strategy is, how to develop one, and examples of these strategies in action from popular brands. Developing a Niche Marketing Strategy 1. Know your competition. Developing a niche marketing strategy is impossible without scoping out your competition. That’s because it’s crucial to understand your unique selling proposition — what you do that makes customers choose your company over another. Maybe you design ceramic dishware that can’t be found anywhere […]
How to Use YouTube’s Call-to-Action Overlay Ads
Almost 5 billion videos are watched on Youtube every single day, and with that much traffic, it’s no wonder why marketers are extending their strategies to include YouTube ads. Brands have the opportunity to link commercials back to the products they’re selling and potentially increase their conversion rate. In this post, we’ll help you achieve those goals by teaching you how to share YouTube overlay ads and give you tips on how to run them successfully. Not all YouTube ads are short videos; overlay ads are a type of imagery that pops up on the video player as viewers watch […]
20 Effective Ways to Automate and Grow Your Business
There’s more scope for automation in your business than ever before. With automation, you can schedule emails to be sent at the perfect time, follow up with leads that have abandoned their cart, sync data between apps, and notify team members of new tasks. However, these options can be overwhelming, especially if your business isn’t a huge corporation with a lot of budget and resources to throw at automation. You might be wondering: What types of automation will benefit my business the most? What should I stay away from? How can I easily implement these while keeping life simple? Let’s […]