Internet Marketing / 3189 posts found
Bitcoin to the sky: Emirates to accept BTC payments and launch NFT collectibles
Emirates is embracing new technologies such as the metaverse and NFTs to expand its reach, according to chief operating officer Adel Ahmed Al-Redha.
How long will the crypto bear market last? Raoul Pal’s macro analysis
In an exclusive interview with Cointelegraph, macro investor Raoul Pal analyzes the macro factors that are keeping the crypto markets under pressure and the triggers that could spark the next Bitcoin rally.
Crypto needs regulation but should be done right: Report and database
The absence of a well-defined regulatory landscape sows uncertainty in the crypto industry. What should the regulators do to set things right?
How Your Audience Could Shift in Web 3 [Executive Insights + Podcast Episode]
If you work in tech, media, or even marketing, you’ve likely heard a lot of buzz around Web 3. And, when filtering through all the noise about future versions of the internet, you might find it hard to differentiate all of the predictions from myths and reality. And, more importantly, if you’re likely asking questions like, “How could Web 3 impact my business?”, “Will I fall behind if I don’t get in on Web 3 now?”, and “Is Web 3 just built on hype?” “When you’re listening to the news, or you’re on Twitter, and people are talking about NFTs […]
A Marketer’s Guide To Video Codecs
Streaming is ubiquitous. From from services like Netflix to user-generated content on YouTube, we’re all streaming video online. As customers are consuming more video content, video marketing has become an integral part of marketing strategies. All of this is made possible by codecs. We’ll explain what codecs are, why you need them, and how they make streaming high quality content possible. What is a codec? A codec is a term used to describe a computer program that can encode and decode data. Their main purpose is to compress data, particularly media. Without them, audio and video files would be too […]
9 Ways to Design Inclusive Content
Inclusivity is an important consideration for every business owner and content creator, and should be at the heart of your ongoing design efforts — not something you look at after a website or piece of content goes live. Before we get to specific tips on creating this inclusive content, let’s go over key definitions and concepts. What is inclusivity? Inclusivity is about recognizing diversity. It ensures everyone can participate to the greatest possible extent. Other names for inclusivity include universal design and design for all. Inclusivity addresses a wide range of issues, including: Accessibility for people with disabilities Access to […]
How to Build and Maintain Workforce Resilience, According to Experts
To understand the importance of resilience in the workplace, let’s start with an example. Let’s say your company has just been acquired by a major corporation. This means your organization is about to undergo some major changes — including your workplace culture, leadership structure, and even your team’s goals and objectives. When it comes time to deliver the message to your marketing team, however, you’re surprised by their reactions. While there is some trepidation, most of your employees are upbeat, positive, and excited about the new opportunities and challenges ahead of them. Their reaction doesn’t mean they aren’t also hesitant, […]
Why Every Company Needs to Know Its Core Competencies
Every resume has a skills section. It’s an opportunity to highlight your top professional attributes to attract employers. Core competencies serve the same purpose for brands and their customers. Let’s dive into what exactly a core competency is, why you need it, and how to find it in your brand. You might be wondering, “Isn’t this a value proposition? ” Not exactly. While both are used to differentiate you from your competitors, competencies are what you leverage to support your value proposition. For instance, at Uber, their value proposition is “Always on, always available.” What’s their core competency? An easy-to-use […]
NFT scams: How to avoid becoming a victim
What are the most common NFT scams and how can you avoid them? Are the non-fungible tokens still worth the shot?
Etherscan, CoinGecko warn against ongoing MetaMask phishing attacks
While investigations are underway, the ongoing attack on various crypto platforms may be connected to the compromise of Coinzilla, an advertising and marketing agency.