Internet Marketing / 2929 posts found
The Ultimate Guide to Instagram Hashtags for 2022
Instagram hashtags are powerful. They can help your posts reach a target audience, attract followers in your niche, increase engagement, and develop a more positive and recognizable brand image. Here’s the thing, though: with great power comes great responsibility (#spiderman). Hashtags can skyrocket your business to new heights, but if used too frequently or without a clear strategy in mind, they become pointless and inefficient. While it can be hard to choose the right hashtags on Instagram, you don’t have to guess. Aside from this article, we’ve put together an ultimate course on using Instagram for marketing. In this […]
14 Free Personality Tests You Can Take Online Today
Personality tests are a great way to explore different aspects of who you are, and uncover layers you perhaps hadn’t recognized about yourself before. Being truly self-aware is hard — while they might not be always 100% accurate, personality tests work well as a starting point for self-discovery by providing results you might not have concluded on your own. These insights are invaluable for personal and professional growth. When you’ve got some downtime and want to explore aspects of who you are, why you make certain decisions, who you work well with, or get some guidance on potential career paths, […]
3 Super Bowl Ads Consumers Loved in 2022 & What Marketers Can Learn from Them [New Data]
Each year, the Super Bowl teaches us a lot about healthy competition. But — we don’t always see it play out on the football field. In fact, when the commentators send us to a commercial break, that’s where some of the biggest game-day face-offs take place. While football teams compete for trophies, companies spend millions trying to get more views, leads, and revenue than other brands advertising in their industry on the same day. Think about it. When haven’t you seen 10 competing car ads during one big game? And, despite the noise of dozens of ads with blockbuster budgets, […]
26 of the Best Brands on Instagram Right Now
Contrary to what your friends’ photos suggest, Instagram isn’t just a social network for selfies and brunch pics. In fact, Instagram has over 200 million businesses that use its platform and 90% of users follow at least one of them, according to recent data. In a time when visual content remains a crucial part of any brand’s marketing strategy, Instagram marketing presents a unique opportunity to showcase your brand identity. Ready to get inspired? Check out this list of brands that are thriving on Instagram right now, and why their posts set them apart. Best Brands on Instagram What […]
12 Unique Ways to Generate Leads With QR Codes
If you watched the 2022 Super Bowl, you might have been one of the millions of people who scanned the QR code featured in the ad from cryptocurrency platform Coinbase. When scanning the code, you were sent to a page that offered you $15 just for downloading and signing up for Coinbase. The 1-minute Coinbase ad slot, which showed the QR code floating around the screen and inching closer to lining up with the corner of the screen perfectly, was so successful that the Coinbase app and website completely crashed. Here’s a look at what HubSpot blogger Pamela Bump saw […]
Time to Shine: MozCon 2022 Community Speaker Pitches Now Open
MozCon is heading back to Seattle this July, and we’re excited to announce the return of our annual call for up-and-coming community speakers! Every year, we take great pride in reserving space on our stage for new voices. Are you the person that everyone in your network looks to for digital marketing advice? Perhaps you’ve been honing your voice on podcasts or blogs, all the while dreaming of stepping onto the big stage to share your innovative ideas? Now’s your chance to submit your pitch for the opportunity to join industry leaders on the MozCon stage in front of 1,500 […]
How To Get a Business Verified on Instagram
“After we got verified [on Instagram], it was a great asset to our social media team,” says Samantha Lim, Community Manager for monday.com. “Along with the trust it establishes when people interact with our brand, the features we got from Instagram helped with our campaigns.” monday.com is just one of many businesses using Instagram to build a presence on the app, attract an audience, and inspire loyalty. monday.com is also one of many businesses on Instagram that can be threatened by impersonation and fake accounts, which is what makes verification so valuable. In this post, learn more about why an […]
When to Post on TikTok: A Simple Guide
HubSpot Blog research found that 93% of marketers that already leverage TikTok have plans to continue investing in the platform in 2022, and 52% of marketers plan to increase their investments for the year. If you’re one of the marketers hoping to increase your business’ presence on the app, or you’re leveraging it for the first time, it’s important to have a TikTok-specific strategy that works. In this post, discover new HubSpot Blog data that will help you decide the best time to post on TikTok to ensure your content has the most significant reach. What’s the best day to […]
Daily SEO Fix: SEO Reporting — More Specific Use Cases
When rolling out an SEO strategy, an important step is to establish goals you’re able to report on regularly. With Custom Reports in Moz Pro, you have the ability to set up automatic reports to send to key stakeholders regarding the goals you are seeking to achieve. In the previous Daily Fix edition we talked through the basics of creating reports. This time, we’ll dive deeper into some specific use cases that may help you and your team better relay critical information regarding your SEO goals and objectives. Book a walkthrough Use Case: Rankings Opportunities Staying on top of rankings […]
How to Write a Marketing Resume Hiring Managers Will Notice [Free 2022 Templates + Samples]
As we collectively enter into year three of the pandemic, the great resignation, and the “candidate’s market”, having a stand-out marketing resume is more important than ever. It’s ironic, but despite knowing how to sell products and services, so many marketers have a hard time selling themselves. It can often be difficult to turn the spotlight inward, but this is a skill all marketers need to perfect if they want to grow in their careers. In this article, we’ll show you both new-aged and tried-and-true methods for building the perfect resume. You’ll find resume templates and examples that have worked […]