Internet Marketing / 3089 posts found

Morning Brew’s Co-Founder on The Three Channels That Will Win 2025 (Plus, How to Craft a Voice That Stands Out)

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All I have to show from my college days is a questionably long Facebook album titled “For the Nights I’ll Never Remember, and the People I’ll Never Forget.” Meanwhile, when Alex Lieberman was in college, he launched a newsletter now valued at $75M. It’s okay… We all have our strengths. Meet the Master Alex Lieberman Co-founder and executive chairman, Morning Brew; co-founder of Storyarb  Claim to fame: Launching a newsletter now worth $75M — from his college dorm room Lesson 1: When launching a biz, embrace the ol’ hub-and-spoke model. Lieberman had no clue he was following what he now […]

I’ve Had It! We Need to Stop the Fearmongering and “SEO Is Dead” Narrative

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Is SEO really dead or are fearmongers twisting data to fit their narrative? Chima Mmeje debunks myths and reveals what actually works to dominate search in 2025

Data Visualization: Tips and Examples to Inspire You

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I often find raw data overwhelming — endless rows of numbers can be hard to decipher. That’s why I love data visualization; it transforms complex figures into clear, intuitive charts that help me quickly spot trends and understand the story behind the numbers. Visual charts and graphs not only save me precious time but also empower me to make better decisions by contextualizing information in a way that raw data just can‘t. In this article, I’ll explain what data visualization is and share some data visualization best practices to help you get started. Table of Contents What is data visualization? […]

Reddit Marketing — How to Make Content Niche Audiences Actually Engage With

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I spend an embarrassing amount of time on Reddit. As a content strategist for B2B SaaS companies, Reddit marketing should be the last thing on my mind — Redditors have a sixth sense for marketing and a hair-trigger for downvotes. My Reddit homepage is a mishmash of everything that interests me: Deep dives into project management tools. Heated debates about the latest Severance episode. Spending hours on Reddit every day, I started wondering — how do you reach people like me? So I dug in. Turns out, the brands that win on Reddit participate. Here’s how to use Reddit for […]

11+ Real-World AI Agent Examples

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AI agents are like the backstage crew at the concerts we attend: Operating independently on the backend to deliver a smooth experience on the user end. They power many of the tech we use – and have for a while – but haven’t gotten that visibility until recently. In this article, we’ll break down real-world examples of how AI agents are used across industries. AI Agent Examples in Real Life 1. Recommendation Engines Every time you sift through recommendations on your Netflix, you’re seeing AI agents at work. AI agents take action without constant human intervention by recognizing patterns and […]

How Do You Explain the Value of SEO? — Whiteboard Friday

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Most SEOs can say they’ve struggled to explain the value of their work at one time or another. Explore tactics to navigate the challenges of communicating the value of SEO to stakeholders in this episode of Whiteboard Friday. Join Bethan as they talk about how to align SEO metrics with business goals and navigate tough ROI conversations with confidence.

How I Turned My Side Hustle Into A $1 Million SEO Freelance Consultancy

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Description: Laid off with no safety net, I turned my SEO side hustle into a $1M+ freelance business. Learn how to find clients, set rates, and scale your SEO consultancy.

How to Create Inclusive Case Studies That Convert, According to an Inclusive Marketing Consultant

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Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better. Let me share something I’ve had to explain countless times as an inclusive marketing consultant: inclusive marketing isn‘t about reinventing the wheel — it’s about making what you’re already doing work harder for you. Think about it. When potential customers are considering your product, they’re all asking the same fundamental question: “Will this work for someone like me?” This question carries even more weight for people from underrepresented communities who often face higher barriers to success. Case studies are your perfect opportunity […]

How This Small Startup Outperformed a Stalling Industry

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As liquor sales stagnated last year for nearly the first time in two decades, one segment of the market actually grew by a whopping 29% YoY: Pickle-flavored spirits. If you’re like me, your first question was, “What the ever-loving fffff-?” But your second question is, “What are they doing right?” So I sat down with the marketing director for the top-selling pickle liquor to find out how this small startup is beating the trend and outmarketing the market. Meet the Master Erin Quinn Marketing Director, The Original Pickle Shot Fun fact: Was an extra in two different “This is SportsCenter” […]

Everything Our Paid Team Learned From Attempting a Reddit Advertising Strategy

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A Reddit advertising strategy used to be reserved for businesses targeting men. But the tides are turning, and I think it’s time for more brands to consider advertising on Reddit. While Reddit has always had more male users and still has an audience of 63.6% male users, Reddit’s visibility on Google has increased since its new partnership was announced in February 2024. According to Backlinko, the increase in users on Reddit since Q4-2023 is undeniable. I predict the audiences will slowly balance as more women discover Reddit and find it’s not the male-only social media platform that people think. If […]
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