Internet Marketing / 3021 posts found
What Is Google Clamping Down On? Spring 2024 Updates — Whiteboard Friday
Learn about Google updates from this Spring in this Whiteboard Friday with Tom Capper.
Audio AI: How AI Is Changing Podcasts, Audiobooks & More
Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better. We are undeniably in the golden age of audio content. But what’s even more interesting is that we’re also in the early days of AI-generated audio content. AI-generated podcasts, AI-transcribed audiobooks, and AI-generated music are now more accessible than ever before. It’s easier than ever to stumble upon AI-generated audio content (maybe without realizing it), and it’s easier than ever to create AI-generated content. But what does AI-created audio mean for the future of audio content? How will AI […]
7 Ways to Grow Your Email List (and Your Revenue) in 2024
Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better. If you want to double your sales, you need to double your email list. Your list is a direct line of contact to reach the people who are interested in what you have to offer and an asset that you own and control. Serving an engaged email list, no matter the size, is a tried and tested game changer for business growth, launching new offers, and ensuring your content is seen by the audience it’s made for! Over a […]
AI-Powered Gap Analysis: 5 Ways to Find What’s Missing at Every Stage in the Buyer Journey
Discover how AI can revolutionize your marketing strategy by identifying gaps at every stage of the buyer journey.
15 Best Examples of Professional Goals [+Tips to Achieve Them]
“So, where do you see yourself five years from now?” Oof, that can be a tricky interview question, especially if you’re unsure of your professional goals. When I graduated from college and started interviewing in my chosen field, I felt like I needed to plan my entire professional life, complete with one concrete end goal. To be honest, it was overwhelming. I desperately needed actionable advice to plan steps to reach my professional goals. In this post, we’ll define professional goals, provide examples, and give you tips so you can plan, meet, and exceed the goals you set for yourself. […]
Can Automation Help You Ace Your RFP? I Used AI to Find Out
Almost any business, at a certain point, finds itself in need of external expertise. For some industries, the way to find the right partner is obvious — creating and putting a request for proposals (RFP) into the world. However, these businesses will tell you that it takes them hours upon hours to create each document. Let alone shortlist candidates and select the winning bid. Luckily, as in many other business areas, AI can come to the rescue. In this article, I look at how you can use automation and AI to speed up your work on RFPs. I paid particular […]
Carving a Career in SEO — How NOT to Get Taken for a Ride
Learn how to not get taken for a ride when starting your career in SEO. Jo writes about her experience working client-side, in an agency, and freelancing.
11 Best Advertising Management Software for 2024
As a marketing manager at HubSpot, I’m always looking for tech tools that are easy to use and save me valuable time in my day. And when it comes to advertising management software, I have some non-negotiables, like integration, automation, and advanced reporting. If you work in advertising and haven’t been using ads management tools (or even know what they are), you could be missing a trick. In this blog post, I’ll talk about what ad management is, outline high-quality advertising management software, and explain why they’re beneficial for all businesses. Let’s dive in. Table of Contents What is Advertisement […]
8 Prep Steps for Better Local Business Client Meetings
Discover eight essential steps to elevate your local business client meetings from mundane to meaningful. With the right preparation, consultations can be opportunities for living and learning well!
The Rise of Rewatch Podcasts & Nostalgia Bait
Ever feel like Hollywood is stuck on rewind? Sequels, reboots, remakes — it’s all a bit … well, repetitive. And it’s not because Hollywood is unoriginal or out of ideas. It turns out that we, as the audience, crave the comfort of revisiting what we know and love. Barbie and Top Gun? Enough said. I also noticed that rewatch podcasts have been super popular lately and wanted to understand why. So, I dug into the whole “nostalgia bait” thing and talked to marketers to discover what makes this trend so hot. What is a rewatch podcast? The rewatch podcast is […]