Internet Marketing / 3279 posts found
5 best CRMs for construction businesses in 2025
In the construction industry, managing client relationships isn’t as simple as logging a few notes and tracking emails. With long project cycles, complex stakeholder networks, on-site and off-site coordination, and a steady stream of subcontractors, suppliers, and clients, construction businesses have unique customer relationship management (CRM) needs far beyond the average sales pipeline. That’s where the right CRM can really make a difference. Instead of juggling spreadsheets, emails, and handwritten notes, a CRM helps you keep everything in one place, from client contact details and job timelines to follow-ups and billing info. A CRM makes it easier for construction teams […]
5 best CRMs for gym businesses in 2025
Managing a successful gym requires more than just great equipment and passionate trainers. With fitness members increasingly expecting seamless digital experiences, gyms need robust customer relationship management (CRM) systems to handle everything from lead nurturing to membership retention. Gold’s Gym SoCal achieved its best six months of sales in history after implementing HubSpot’s unified CRM platform, demonstrating how the right CRM can transform fitness business operations. This comprehensive guide compares the top CRM solutions for gym businesses, featuring detailed pricing breakdowns, key features, and implementation guidance. Whether you‘re running a boutique fitness studio or managing multiple gym locations, we’ll help […]
5 best investment management CRMs in 2025
Managing investor relationships isn’t like managing any old leads or sales deals. Investment firms deal with high-stakes portfolios, detailed reporting cycles, and strict compliance rules — all of which require special consideration. To stay competitive, modern firms need investment management CRMs that support fundraising, investor communications, and regulatory workflows and can grow with them. Whether you’re streamlining capital calls, managing client portfolios, or reporting to stakeholders, the right CRM gives your team structure, visibility, and automation. Not convinced? Studies show firms that adopt CRMs see a 29% increase in sales productivity and a 41% revenue boost per salesperson. In this […]
5 best CRMs for nonprofits in 2025
Nonprofits face distinct challenges when it comes to managing relationships and driving engagement. Unlike for-profit businesses, nonprofits must balance limited budgets with the need to maintain strong donor relationships, manage volunteers, run programming, and track impact, often across dispersed teams. These unique demands require tools that go beyond traditional customer management. That’s where nonprofit-tailored CRM (Customer Relationship Management) systems come into play. Designed to centralize data, streamline outreach, and automate administrative tasks, CRMs help nonprofit organizations better retain donors, personalize communications, and ultimately amplify their mission. According to a 2024 Nonprofit Digital Investments Report from NTEN, 14% of…
Rare Beauty’s “anonymous insider” spills the tea on their new Substack
I’ve recently been using Substack to find new music to listen to. That’s probably not quite what its founders had in mind, but it has a ton of newsletters written by people who just really love music. It’s less professional music criticism and more “hey, this album was great, give it a listen.” That’s not the only off-label use for Substack. Today’s master of marketing is also a Substack fan — and she took a big risk with it. Meet the Master MacKenzie Kassab Director of Creative Strategy, Rare Beauty Claim to fame: Launched Rare Beauty’s “semi-authorized” Substack newsletter Lesson […]
AI predictions that will completely change marketing — and life — in 2025
For the past few months, I‘ve been deep in the trenches testing the latest AI models, spending $200 a month on ChatGPT Pro, and building games with AI that would have required entire development teams just months ago. I’ve watched reasoning models solve problems that stump PhD mathematicians. What I’m seeing isn‘t just incremental improvement; it’s a complete phase change. After countless hours testing ChatGPT against Claude, Gemini 2.0, and similar AI competitors, I’m convinced 2025 will be the year AI goes from “cool tool” to “fundamental infrastructure.” Here are my six predictions, as well as tactical steps marketers can […]
The Biggest Lessons I Learned From the HCU So Far
Struggling to recover from Google’s HCU updates? Learn data-backed strategies to protect your site by understanding topical radius and helpful content signals.
6 best venture capital CRMs in 2025
Venture capital (VC) firms have unique relationship management needs that many customer relationship management (CRM) systems don’t address. They manage complex deal flows and must nurture and maintain long-term relationships with founders and partners. A venture capital CRM can work wonders to stay competitive and organized. Modern CRMs can help VCs streamline operations, uncover relationship intelligence, and automate time-consuming tasks. In fact, according to Software Glimpse, nearly 92% of businesses, including those in the venture capital industry, find CRM systems crucial for achieving their revenue goals. HubSpot Smart CRM, in particular, can be heavily customized to scale operations and simplify […]
How I helped a CEO hit 3m LinkedIn views in 4 months
LinkedIn is the highest ROI channel for career growth, but many people aren’t prioritizing it — yet. I’m convinced most people don’t realize the goldmine they’re sitting on, for both their personal brand and their company. Posting content isn’t just for entrepreneurs or job seekers. Employees are a company’s best marketing assets on LinkedIn, from interns to the CEO. But this tactic only works if they have the right strategy, support, and storytelling framework. Once you’re oriented on how the platform works and what to post, it’s the social media equivalent of an arcade game where you insert tokens and […]