PPC / 296 posts found
Money-Saving Placement Exclusion Script for Google Ads via @sejournal, @siliconvallaeys
Trying to place ads in another language? Automate a shared exclusion list for keywords that use a non-allowed Unicode character set. The post Money-Saving Placement Exclusion Script for Google Ads appeared first on Search Engine Journal.
Google Announces Sunset Of Similar Audiences via @sejournal, @brookeosmundson
Google announced an impact to audience targeting as a result of ongoing requirements for user privacy. Learn how your Google Ads campaigns may be affected. The post Google Announces Sunset Of Similar Audiences appeared first on Search Engine Journal.
How To Get More Out Of Search Terms Reporting In The Age Of Privacy And Automation via @sejournal, @adsliaison
Keep up with Google Ads’ recent changes for a healthy digital advertising ecosystem. Reimagine how to analyze and activate campaign data with this guide. The post How To Get More Out Of Search Terms Reporting In The Age Of Privacy And Automation appeared first on Search Engine Journal.
Apple Offers New Ad Placements In App Store via @sejournal, @brookeosmundson
Apple officially announced two new ad placements on the Today tab and product pages. This controversial move comes on the heels of enhanced privacy measures. The post Apple Offers New Ad Placements In App Store appeared first on Search Engine Journal.
Microsoft Launches Import Tool For Google Ads Performance Max via @sejournal, @MattGSouthern
Microsoft Advertising is rolling out a solution within its Google Import tool that allows advertisers to duplicate their Google Ads Performance Max campaigns. The post Microsoft Launches Import Tool For Google Ads Performance Max appeared first on Search Engine Journal.
Google Ads Performance Max New Features & Best Practices via @sejournal, @MattGSouthern
Google is rolling out new features for Performance Max campaigns and sharing best practices to help marketers promote holiday sales more efficiently. The post Google Ads Performance Max New Features & Best Practices appeared first on Search Engine Journal.
Scale Your B2B Lead Generation With Discovery Ads via @sejournal, @beyondthepaid
Look beyond search and give Discovery ads a try. Set your Google Ads for lead gen and improve your cost efficiency by a great margin. The post Scale Your B2B Lead Generation With Discovery Ads appeared first on Search Engine Journal.
How To Use Google Ads Keyword Forecast Tool For Predictive Keyword Research via @sejournal, @johnelincoln
Learn how to use the Keyword Planner tool so your PPC and SEO efforts can work together. The post How To Use Google Ads Keyword Forecast Tool For Predictive Keyword Research appeared first on Search Engine Journal.
Google Lets You Disable Targeted Ads & Keep Personalized Searches via @sejournal, @MattGSouthern
Google’s new My Ad Center lets users disable targeted advertising without giving up helpful features like personalized search results. The post Google Lets You Disable Targeted Ads & Keep Personalized Searches appeared first on Search Engine Journal.