SEO & SEM / 5361 posts found

Should Advertisers Be Worried About AI In PPC?

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AI has long driven PPC, yet success still depends on knowing where automation helps and where it hurts. The post Should Advertisers Be Worried About AI In PPC? appeared first on Search Engine Journal.

New Data Finds Gap Between Google Rankings And LLM Citations via @sejournal, @MattGSouthern

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A new report compares Google rankings with citations from ChatGPT, Gemini, and Perplexity, showing different overlap patterns. The post New Data Finds Gap Between Google Rankings And LLM Citations appeared first on Search Engine Journal.

Digital Equity Is Brand Equity: Don’t Lose Search Visibility In a Merger via @sejournal, @billhunt

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Bill Hunt outlines how proactive digital integration prevents post-acquisition visibility loss and turns M&A into a driver of growth. The post Digital Equity Is Brand Equity: Don’t Lose Search Visibility In a Merger appeared first on Search Engine Journal.

Adobe To Acquire Semrush In $1.9 Billion Cash Deal via @sejournal, @MattGSouthern

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Adobe is buying Semrush in a $1.9 billion all-cash deal and adding the platform to Adobe Experience Cloud and its AI marketing stack. The post Adobe To Acquire Semrush In $1.9 Billion Cash Deal appeared first on Search Engine Journal.

Google’s Old Search Era Is Over – Here’s What 2026 SEO Will Really Look Like

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This year’s SEO Trends ebook translates SEO expertise into the practical, high-impact strategic guidance marketers need for 2026. The post Google’s Old Search Era Is Over – Here’s What 2026 SEO Will Really Look Like appeared first on Search Engine Journal.

The Knowns And Unknowns Of Structured Data Attribution via @sejournal, @marthavanberkel

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Schema markup transforms uncertainty in AI search into a competitive edge built on clarity, context, and trust. The post The Knowns And Unknowns Of Structured Data Attribution appeared first on Search Engine Journal.

Google On Generic Top Level Domains For SEO via @sejournal, @martinibuster

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Google’s John Mueller answers question about the SEO value of a keyword-based generic Top Level Domain The post Google On Generic Top Level Domains For SEO appeared first on Search Engine Journal.

Cloudflare Outage Triggers 5xx Spikes: What It Means For SEO via @sejournal, @MattGSouthern

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A Cloudflare outage is causing 5xx errors for many sites. Here’s how Google handles short server spikes and what to watch in SEO reports. The post Cloudflare Outage Triggers 5xx Spikes: What It Means For SEO appeared first on Search Engine Journal.

B2B Content Marketing Has Changed: Principles Of Good Strategy

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Learn how to design a content strategy that compounds over time by aligning unique advantages, realistic execution, and community connection. The post B2B Content Marketing Has Changed: Principles Of Good Strategy appeared first on Search Engine Journal.

Selling AI Search Strategies To Leadership Is About Risk via @sejournal, @Kevin_Indig

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AI search buy-in comes when it’s framed as a cost-effective way to prevent losing ground in the next discovery shift. The post Selling AI Search Strategies To Leadership Is About Risk appeared first on Search Engine Journal.
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