SEO & SEM / 5366 posts found
SEO Community Reacts To Adobe’s Semrush Acquisition via @sejournal, @martinibuster
Adobe’s purchase of Semrush signals the growing importance of SEO platforms as digital marketing struggles with AI-driven uncertainty. The post SEO Community Reacts To Adobe’s Semrush Acquisition appeared first on Search Engine Journal.
Repositioning What SEO Success Looks Like via @sejournal, @TaylorDanRW
Dan Taylor reframes SEO success around qualified demand, market influence, and measurable contribution to revenue. The post Repositioning What SEO Success Looks Like appeared first on Search Engine Journal.
How To Manage Demand Fluctuation During Key Ecommerce Shopping Seasons via @sejournal, @brookeosmundson
From forecasting to post-peak analysis, here’s how advanced PPC teams turn demand volatility into long-term growth. The post How To Manage Demand Fluctuation During Key Ecommerce Shopping Seasons appeared first on Search Engine Journal.
LLMs.txt Shows No Clear Effect On AI Citations, Based On 300k Domains via @sejournal, @MattGSouthern
An analysis of 300k domains found LLMs.txt file adoption is low and has no measurable link to AI citation frequency. The post LLMs.txt Shows No Clear Effect On AI Citations, Based On 300k Domains appeared first on Search Engine Journal.
The Role Of Brand Authority And E-E-A-T In The AI Search Era via @sejournal, @DuaneForrester
Trust and proven expertise are quickly becoming the signals AI systems rely on when choosing which brands to surface. The post The Role Of Brand Authority And E-E-A-T In The AI Search Era appeared first on Search Engine Journal.
Should Advertisers Be Worried About AI In PPC?
AI has long driven PPC, yet success still depends on knowing where automation helps and where it hurts. The post Should Advertisers Be Worried About AI In PPC? appeared first on Search Engine Journal.
New Data Finds Gap Between Google Rankings And LLM Citations via @sejournal, @MattGSouthern
A new report compares Google rankings with citations from ChatGPT, Gemini, and Perplexity, showing different overlap patterns. The post New Data Finds Gap Between Google Rankings And LLM Citations appeared first on Search Engine Journal.
Digital Equity Is Brand Equity: Don’t Lose Search Visibility In a Merger via @sejournal, @billhunt
Bill Hunt outlines how proactive digital integration prevents post-acquisition visibility loss and turns M&A into a driver of growth. The post Digital Equity Is Brand Equity: Don’t Lose Search Visibility In a Merger appeared first on Search Engine Journal.
Adobe To Acquire Semrush In $1.9 Billion Cash Deal via @sejournal, @MattGSouthern
Adobe is buying Semrush in a $1.9 billion all-cash deal and adding the platform to Adobe Experience Cloud and its AI marketing stack. The post Adobe To Acquire Semrush In $1.9 Billion Cash Deal appeared first on Search Engine Journal.
Google’s Old Search Era Is Over – Here’s What 2026 SEO Will Really Look Like
This year’s SEO Trends ebook translates SEO expertise into the practical, high-impact strategic guidance marketers need for 2026. The post Google’s Old Search Era Is Over – Here’s What 2026 SEO Will Really Look Like appeared first on Search Engine Journal.