SEO & SEM / 5036 posts found

AIO Pullback: Google Shows 2/3 Fewer AIOs And More Citations via @sejournal, @Kevin_Indig

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One month after initial traffic analysis, Kevin Indig revisits the impact of Google’s AI Overviews on organic traffic. The post AIO Pullback: Google Shows 2/3 Fewer AIOs And More Citations appeared first on Search Engine Journal.

How Expert Brands Are Winning At Lead Generation Right Now via @sejournal, @hethr_campbell

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Building a quality pipeline is a challenge, and Google isn’t making it any easier. Changes in the way traffic, and leads, are coming to your site has probably shifted, yet lead generation is still a top priority. Watch this on demand webinar to learn about channels and tactics that are working, and some of the common missteps we see brands making over and over. Grab a pen and take notes on the importance of customer journeys, how to build a customer-centric culture across all teams, and what to expect when working with third parties. Get an insider’s view into lead […]

WordPress Takes Bite Out Of Plugin Attacks via @sejournal, @martinibuster

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WordPress took decisive steps to combat supply chain attacks over the weekend by pausing plugin updates and resetting passwords The post WordPress Takes Bite Out Of Plugin Attacks appeared first on Search Engine Journal.

Google Discusses Core Topicality Systems via @sejournal, @martinibuster

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Google’s director of product management discusses search rankings, including the importance of the core topicality systems The post Google Discusses Core Topicality Systems appeared first on Search Engine Journal.

Top 10 Digital Marketing Trends For 2024 via @sejournal, @gregjarboe

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Discover the top 10 digital marketing trends for 2024. Explore the importance of strategy over the latest technology and gain valuable insights. The post Top 10 Digital Marketing Trends For 2024 appeared first on Search Engine Journal.

WordPress Plugin Supply Chain Attacks Escalate via @sejournal, @martinibuster

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More WordPress security threats emerge as supply chain attack infections are discovered in a greater number of plugins The post WordPress Plugin Supply Chain Attacks Escalate appeared first on Search Engine Journal.

Google’s E-E-A-T & The Myth Of The Perfect Ranking Signal via @sejournal, @MattGSouthern

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Google clarifies E-E-A-T’s role in search rankings, emphasizing quality content over chasing specific signals for improved search performance. The post Google’s E-E-A-T & The Myth Of The Perfect Ranking Signal appeared first on Search Engine Journal.

Google Warns Of Soft 404 Errors And Their Impact On SEO via @sejournal, @MattGSouthern

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Google’s Gary Illyes warns of soft 404 errors’ impact on web crawling and recommends proper error handling to improve SEO and site efficiency. The post Google Warns Of Soft 404 Errors And Their Impact On SEO appeared first on Search Engine Journal.

Google’s Search Dilemma: The Battle With ‘Not’ & Prepositions via @sejournal, @MattGSouthern

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Google still struggles with complex search queries, particularly those using “not” and prepositions, despite AI advancements. The post Google’s Search Dilemma: The Battle With ‘Not’ & Prepositions appeared first on Search Engine Journal.

What Is Bounce Rate & How To Audit It via @sejournal, @vahandev

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Gain a clear understanding of what bounce rate really means and how to interpret it using Google Analytics 4. The post What Is Bounce Rate & How To Audit It appeared first on Search Engine Journal.
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