SEO & SEM / 5315 posts found
Google Forum Structured Data Update Focused On Authorship via @sejournal, @martinibuster
Authorship data is focus of Google’s changes to forum structured data documentation The post Google Forum Structured Data Update Focused On Authorship appeared first on Search Engine Journal.
Navigating Publisher Policies: Insights From Google’s Trust & Safety Expert With John Brown via @sejournal, @Amanda_ZW
In this must-listen episode, join us for a sit-down with John Brown from Google’s Trust & Safety team. With his rich background in building ad networks and more, John offers exclusive insights into Google’s efforts to educate publishers globally. Discover critical differences between publisher policies and demand restrictions, explore the evolving role of UGC, and learn about Google’s initiatives to support publishers. As you navigate the complexities of policy compliance, you won’t want to miss John’s expert perspective, honed through years of leadership and mentorship in this realm. We don’t want to misinform folks or trick folks or anything like […]
What Is First-Party Data And How Do You Use It? via @sejournal, @brookeosmundson
Unlock the power of first-party data by discovering what it is, how to collect it, and how to use it in your marketing strategy. The post What Is First-Party Data And How Do You Use It? appeared first on Search Engine Journal.
Unlock Global Reach With Microsoft Video Advertising And Netflix via @sejournal, @kristileilani
Discover Microsoft’s strategy to help advertisers reach more viewers with its exclusive partnership to power Netflix’s ad-supported subscription plan. The post Unlock Global Reach With Microsoft Video Advertising And Netflix appeared first on Search Engine Journal.
Big Data Vs. Deep Dives: How To Interact With Studies In Digital Marketing via @sejournal, @navahf
Uncover the nuances of setting up impactful studies, avoid common pitfalls, and decipher the delicate balance between big data trends and in-depth analysis. The post Big Data Vs. Deep Dives: How To Interact With Studies In Digital Marketing appeared first on Search Engine Journal.
Microsoft Advertising Offers Full-Funnel Solutions To Reach Fans via @sejournal, @kristileilani
Discover how Microsoft Advertising offers year-round opportunities for advertisers to target passionate sports fans across various platforms. The post Microsoft Advertising Offers Full-Funnel Solutions To Reach Fans appeared first on Search Engine Journal.
Baidu Ranking Factors for 2024: A Comprehensive Data Study via @sejournal, @MPentzek
Learn the keys to success in China’s search engine realm, adapting strategies for current and future algorithmic advancements. The post Baidu Ranking Factors for 2024: A Comprehensive Data Study appeared first on Search Engine Journal.
Google Ads: New Multi-Format Ads For Video Reach Campaigns via @sejournal, @kristileilani
New multi-format ads in Google Ads includes in-stream, in-feed, and Shorts ads, offering brands more ways to reach audiences at a lower CPM. The post Google Ads: New Multi-Format Ads For Video Reach Campaigns appeared first on Search Engine Journal.
Google Maps: New Location Data Controls & Ability To Delete Visits via @sejournal, @kristileilani
Google Maps introduces new privacy features, including on-device Timeline storage and new controls over location history. Find out how these changes could affect advertisers. The post Google Maps: New Location Data Controls & Ability To Delete Visits appeared first on Search Engine Journal.