SEO & SEM / 5563 posts found
What Is First-Party Data And How Do You Use It? via @sejournal, @brookeosmundson
Unlock the power of first-party data by discovering what it is, how to collect it, and how to use it in your marketing strategy. The post What Is First-Party Data And How Do You Use It? appeared first on Search Engine Journal.
Unlock Global Reach With Microsoft Video Advertising And Netflix via @sejournal, @kristileilani
Discover Microsoft’s strategy to help advertisers reach more viewers with its exclusive partnership to power Netflix’s ad-supported subscription plan. The post Unlock Global Reach With Microsoft Video Advertising And Netflix appeared first on Search Engine Journal.
Big Data Vs. Deep Dives: How To Interact With Studies In Digital Marketing via @sejournal, @navahf
Uncover the nuances of setting up impactful studies, avoid common pitfalls, and decipher the delicate balance between big data trends and in-depth analysis. The post Big Data Vs. Deep Dives: How To Interact With Studies In Digital Marketing appeared first on Search Engine Journal.
Microsoft Advertising Offers Full-Funnel Solutions To Reach Fans via @sejournal, @kristileilani
Discover how Microsoft Advertising offers year-round opportunities for advertisers to target passionate sports fans across various platforms. The post Microsoft Advertising Offers Full-Funnel Solutions To Reach Fans appeared first on Search Engine Journal.
Baidu Ranking Factors for 2024: A Comprehensive Data Study via @sejournal, @MPentzek
Learn the keys to success in China’s search engine realm, adapting strategies for current and future algorithmic advancements. The post Baidu Ranking Factors for 2024: A Comprehensive Data Study appeared first on Search Engine Journal.
Google Ads: New Multi-Format Ads For Video Reach Campaigns via @sejournal, @kristileilani
New multi-format ads in Google Ads includes in-stream, in-feed, and Shorts ads, offering brands more ways to reach audiences at a lower CPM. The post Google Ads: New Multi-Format Ads For Video Reach Campaigns appeared first on Search Engine Journal.
Google Maps: New Location Data Controls & Ability To Delete Visits via @sejournal, @kristileilani
Google Maps introduces new privacy features, including on-device Timeline storage and new controls over location history. Find out how these changes could affect advertisers. The post Google Maps: New Location Data Controls & Ability To Delete Visits appeared first on Search Engine Journal.
Google Search & Shopping, Product Variants And A Gap To Bridge via @sejournal, @JarnoVanDriel
Get a head start on ProductGroup changes before Google’s official announcement. Learn the why, how, and technical challenges for a seamless transition The post Google Search & Shopping, Product Variants And A Gap To Bridge appeared first on Search Engine Journal.
Key 2024 Trends To Help You Embrace The Next Era Of SEO via @sejournal, @sejournal
Position yourself for SEO success in the coming year! Explore best practices, insights, and tips from 21 industry experts in our latest SEO Trends ebook. The post Key 2024 Trends To Help You Embrace The Next Era Of SEO appeared first on Search Engine Journal.