Almost a year ago to the day, I found myself job hunting for the first time in a decade. It was unexpected. I didn’t have a current resume or a writing sample for job applications. Frankly, I was in over my head. And the market was ruthless. If you’re reading this feeling the same way: There is light at the end of the tunnel. Layoffs have been rampant in recent years, especially amid COVID-19 recovery. In the United States, unemployment sits at 4% — the highest rate in two years. But, at the same time, 270,000 jobs were created just […]

There’s a lot of material out there about writing a great headline. But what about writing a good introduction sentence? Compelling readers to read the article is an art form in itself. And if you don’t do it well, you’re missing out on potential subscribers, leads, and customers. In this post, we’ll share how to write powerful introductions that turn casual browsers into readers. Article introductions matter, and here’s how to make them count. 1. Keep it short. I’m a big fan of short sentences. I love them because people can understand them easily. There’s great value in short sentences […]

A memo (also known as a memorandum, or “reminder”) is used for internal communications regarding procedures or official business within an organization. Unlike an email, a memo is a message you send to a large group of employees, like your entire department or everyone at the company. You might need to write a memo to inform staff of upcoming events or broadcast internal changes. If you need to inform your employees of official internal business, we’ll show you how to write a memo to better communicate your message. But before we break it down, let’s talk about the many purposes […]

One of the most commonly used punctuation marks, an errant comma can be the difference between a complete sentence and a complete mess. In this post, we’ll explore seven comma rules that will keep your writing concise and coherent. Before we dive in, what is a comma anyway? You can think of a comma as a lighter version of a period. While a period ends a sentence full-stop, a comma is a smaller, softer pause. It can separate words, clauses, or ideas within one sentence. 1. Two complete sentences can only be connected with a comma when using a coordinating […]