Welcome to “I Tried…,” the series where I try different marketing tools and strategies so you don’t have to. In this series, I document my experience and let you know if a tool or strategy is worth your time. AI and marketing are becoming like peanut butter and jelly—inseparable. According to our complete guide to AI in digital marketing, 64% of marketing professionals say they use AI in some form in their jobs. Specifically, 38% say they use it in content creation. With AI becoming so entrenched in marketing, I became curious about its use in one of the most […]

Like most of you, I have fallen down countless rabbit holes in Google searches. “How to make a latte?” turns into “Latte vs. americano?” which turns into “How bad is caffeine for you?” and ends with “Coffee alternatives.” Often, though, I’ve found myself frustrated by how many times I have to reword the same query in traditional search engines to nudge the browser to comprehend what I’m asking. Not to mention how exasperating it is to scroll through unrelated sponsored ads before getting to the meat of my search. Enter AI-generated search engines. Table of Contents What are AI search […]