Creative Data Networks
SEO Pulse: UCP Debate, Trends Gets Gemini, Health AIO Concerns via @sejournal, @MattGSouthern
This week’s SEO Pulse highlights the implications of Google handling more of the journey, from discovery to checkout, inside its own ecosystem. The post SEO Pulse: UCP Debate, Trends Gets Gemini, Health AIO Concerns appeared first on Search Engine Journal.
SEO audits: How to conduct one that drives traffic growth [+ checklist]
At its core, an SEO audit is a step-by-step review of your website’s technical health, content quality, and search visibility. An SEO audit identifies technical, on-page, content, and link issues on a website. It helps SEO teams identify, prioritize, and fix the issues that block traffic, rankings, and, importantly, conversions. Businesses and SEO teams should create audits to identify opportunities that advance business goals and growth. A modern audit goes beyond identifying issues that further traditional blue-check rankings in Google Search. With AI search reshaping how users discover brands, marketers now need to evaluate entity signals, brand visibility in AI […]
What is Answer Engine Optimization (AEO) and how does it change SEO?
If you‘re familiar with the world of SEO, I probably don’t have to tell you there’s been a serious shift in its landscape. Marketers are no longer just optimizing content for Google‘s traditional blue links; we’re now optimizing for AI. The shift is called Answer Engine Optimization, or AEO. Some practitioners also refer to it as AI engine optimization, and both terms are used interchangeably. But what does it mean to optimize your content for AI engines? I’ll explain. Table of Contents What is answer engine optimization? AEO versus SEO AEO versus GEO Which Answer Engines Should You Optimize For? How […]
Google Health AI Overviews Cite YouTube More Than Any Hospital Site via @sejournal, @MattGSouthern
A study of 50,807 German health queries finds Google AI Overviews cite YouTube most, as Google pulls some health summaries after a Guardian report. The post Google Health AI Overviews Cite YouTube More Than Any Hospital Site appeared first on Search Engine Journal.
WordPress Membership Plugin Flaw Exposes Sensitive Stripe Data via @sejournal, @martinibuster
WordPress membership plugin vulnerability exposing Stripe payment setup data affects up to 10,000 websites. The post WordPress Membership Plugin Flaw Exposes Sensitive Stripe Data appeared first on Search Engine Journal.
Building A Brand Is Not A Strategy, It Is A Starting Point via @sejournal, @TaylorDanRW
“Build a brand” is incomplete advice. This article explains how SEO actually contributes to visibility, trust, and long-term demand. The post Building A Brand Is Not A Strategy, It Is A Starting Point appeared first on Search Engine Journal.
All In One SEO WordPress Vulnerability Affects Over 3 Million Sites via @sejournal, @martinibuster
A vulnerability in the popular AIOSEO plugin affecting up to 3 million sites is in addition to the six found in 2025. The post All In One SEO WordPress Vulnerability Affects Over 3 Million Sites appeared first on Search Engine Journal.
SEO Is No Longer A Single Discipline via @sejournal, @DuaneForrester
Duane Forrester explains why SEO still has a core, but no longer fits into a single lane as discovery multiplies across systems and interfaces. The post SEO Is No Longer A Single Discipline appeared first on Search Engine Journal.
Survey: Publishers Expect Search Traffic To Fall Over 40% via @sejournal, @MattGSouthern
A Reuters Institute survey finds publishers expect search traffic to drop over 40% in three years as AI answer engines expand. The post Survey: Publishers Expect Search Traffic To Fall Over 40% appeared first on Search Engine Journal.
Google: AI Mode Checkout Can’t Raise Prices via @sejournal, @MattGSouthern
Google responds to “personalized upselling” criticism tied to its AI Mode checkout, saying upselling means premium options, not higher prices. The post Google: AI Mode Checkout Can’t Raise Prices appeared first on Search Engine Journal.