Lights dim. Sounds hush. The aerialist spins into the air. Sequins sparkle in the warm light of a followspot, and my weird little brain wonders: “What does marketing look like for a travelling circus where every other week brings a totally new market?” When I went searching for the answer, I found, instead, one of the most genuinely profound and heartfelt conversations I’ve had in a long time. And the reinforcement of my belief that, sometimes, the most important lessons for marketers… don’t come from marketers at all. Kevin Venardos Owner/Founder/Ringmaster of Venardos Circus Fun fact: I’m sorry, what could […]