Creative Data Networks
An Inside Look at Metaversal: A Unique Web3 Investment and Venture Studio
In August 2021, the Web3 community was introduced to Nouns — randomly-generated NFT characters that have since seen over $47 million in sales. While there are 505 Nouns in existence at the time of writing, this story begins with Noun #9, a bat who inspired Metaversal’s 2,000-piece NFT collection that grows by the day. Since its inception in 2021, Metaversal has established itself as a burgeoning global Web3 enterprise, combining an investment firm with a venture studio with a mission to inspire and empower the next generation of creators. Just months after Nouns was introduced, Metaversal began its quest to […]
The Fall of FTX Has Revealed Web3’s True Colors
For many, the crypto world feels like it’s in shambles. The high drama between rival exchanges Binance and FTX has set the stage on which it played out fully ablaze. Over the last few days, repeated revelations have wiped out billions in funds, sent the Web3 community reeling, and irrevocably altered the future of crypto and NFTs. It was the last thing the space needed. The dramatic fall from grace came during a community-wide effort to push back against OpenSea’s recent announcement that it would likely stop enforcing creator royalties for existing collections as of December 8. On top of […]
From Web2 to Web3: A Guide to NFTs on Facebook and Instagram
The company formerly known as Facebook has had its eyes on the next stage of the internet for a long time. In 2014, the tech conglomerate acquired Oculus — then a Kickstarter-funded project — with aims to throw its endless resources and the Oculus team’s expertise into launching the first entry-level VR headsets flooding the mass market. We’re not quite there yet, but Facebook has nonetheless continued its pivot into uncharted waters since then. Now it’s known as Meta, and it’s diving into Web3. Besides Meta’s highly-publicized Horizon Worlds metaverse game, the firm is also bringing Instagram and Facebook — […]
8 SEO Software Problems Solved By This SEO Artificial Intelligence Tool via @sejournal, @mktbrew
Learn how you can gain your ultimate SEO advantage by accurately predicting future SERPs so you can truly rank higher. The post 8 SEO Software Problems Solved By This SEO Artificial Intelligence Tool appeared first on Search Engine Journal.
The 7 Best Practices for Building Fantastic Lead-Capture Forms
So you’ve created the perfect offer and built a web page to promote it. You now need a lead-capture form to collect information. So, what is a lead capture form? In this post, you’ll learn the benefits of lead capture forms, as well as seven best practices that will help you attract prospects. This guide includes the following: What is a lead-capture form? Seven Best Practices for Building Lead Capture Forms A lead-capture form helps you generate prospects who download resources from your landing page. These forms are common when promoting ebooks, case studies, research reports, and webinars. Customers see a […]
CMO vs SEO: How To Balance SEO And B2B Marketing Goals via @sejournal, @alexanderkesler
Utilize this 4-step strategy to help SEO managers, the C-Suite, and marketers meet eye-to-eye when it comes to content strategies. The post CMO vs SEO: How To Balance SEO And B2B Marketing Goals appeared first on Search Engine Journal.
New Netflix Ads Tier Comes With An Unpredictable Price via @sejournal, @brookeosmundson
After receiving consumer pushback from raising its subscription prices, Netflix rolled out its newest tier: Basic with Ads, in November 2022. The post New Netflix Ads Tier Comes With An Unpredictable Price appeared first on Search Engine Journal.
What’s a Competitive Analysis & How Do You Conduct One?
When was the last time you ran a competitive analysis for your brand? And most importantly, do you know how to do one efficiently? If you’re not sure, or if the last “analysis” you ran was a quick perusal of a competitor’s website and social media presence, you’re likely missing out on important intelligence that could help your brand grow. In this detailed guide, you’ll learn how to conduct a competitive analysis that will give your business a competitive advantage in the market. A competitive analysis can help you learn the ins and outs of how your competition works, and […]
The Ultimate Guide to B2B Marketing in 2023 [+ New Data]
Effective marketing is difficult to get right. Between creative demands, budget limits, and channel decisions, marketers have a lot to juggle when developing their marketing strategy. The biggest determinant of effective marketing, however, is your audience. If you’re not properly targeting your buyer persona, your promotions and advertisements will likely fall on deaf ears. You might as well not be marketing at all. Where target audiences vary the most, though, is between individual consumers and businesses. Some companies serve individual shoppers, while others cater to companies and organizations. Marketing to businesses is very different from marketing to individual consumers. That’s […]