Creative Data Networks
From B2B & B2C To B2Me: How AI Is Revealing The True Potential Of Individual-Centric Marketing via @sejournal, @purnavirji
Purna Virji breaks down why traditional personas no longer work, and what marketers can use instead for better targeting. The post From B2B & B2C To B2Me: How AI Is Revealing The True Potential Of Individual-Centric Marketing appeared first on Search Engine Journal.
The psychology behind clicks: Where digital marketing meets neuroscience
In the crowded digital marketplace, a single click is everything. It’s not just a metric, it’s the heartbeat of conversion. But what compels someone to click? Is it the headline? The button color? The layout? While traditional marketing leans on creativity, data, and tech, today’s most effective strategies dig deeper into the brain. Understanding the unconscious impulses behind clicking behavior gives marketers a serious edge. By aligning design, content, and campaigns with how the brain processes emotion, attention, and reward, brands don’t just earn clicks — they earn trust, connection, and action. This is behavioral marketing. And we’ll explore how […]
AI Halftime Report H1 2025 via @sejournal, @Kevin_Indig
Kevin Indig breaks down AI’s toll on traffic, publishers, and organic visibility, and why the second half of 2025 may hit even harder. The post AI Halftime Report H1 2025 appeared first on Search Engine Journal.
Google AI Mode Update: File Uploads, Live Video Search, More via @sejournal, @MattGSouthern
Google Search expands AI Mode with PDF uploads, planning tools, video input, and Chrome integration, offering new ways to interact with search. The post Google AI Mode Update: File Uploads, Live Video Search, More appeared first on Search Engine Journal.
OpenAI Study Mode Brings Guided Learning to ChatGPT via @sejournal, @MattGSouthern
OpenAI has introduced Study Mode in ChatGPT, a step-by-step learning tool that uses guided prompts to encourage deeper discovery. The post OpenAI Study Mode Brings Guided Learning to ChatGPT appeared first on Search Engine Journal.
Microsoft Adds Copilot Mode To Edge With Multi-Tab AI Analysis via @sejournal, @MattGSouthern
Microsoft launches Copilot Mode in Edge, introducing multi-tab AI analysis, voice navigation, and more features in development. The post Microsoft Adds Copilot Mode To Edge With Multi-Tab AI Analysis appeared first on Search Engine Journal.
Are Reviews Shaping What LLMs Say About My Local Business?
Discover how customer reviews directly influence what Large Language Models (LLMs) say about your local business in AI-powered search results and better understand how sentiment, volume, recency, and keyword relevance in reviews shape AI-generated recommendations.
Google’s Mueller Advises Testing Ecommerce Sites For Agentic AI via @sejournal, @martinibuster
Google’s John Mueller advises checking whether your ecommerce store is accessible to AI agents. The post Google’s Mueller Advises Testing Ecommerce Sites For Agentic AI appeared first on Search Engine Journal.
Ask An SEO: How Can We Recover A 30% Drop In Organic Traffic From A Site Migration? via @sejournal, @kevgibbo
Your site lost 30% of organic traffic after a migration. Kevin Gibbons answers why and shares how to get rankings back. The post Ask An SEO: How Can We Recover A 30% Drop In Organic Traffic From A Site Migration? appeared first on Search Engine Journal.
I built my backlink strategy on guest blogging — here’s exactly how it drove results
If I were looking for the best way to divide a room full of marketers, I’d bring up the topic of guest blogging and link building. Without a doubt, I’d start a heated debate. Some will argue that digital PR is the best way to earn backlinks. Others will call purposeful link building a waste of time. But in the end, every marketer out there will agree there’s no way to rank in SERPs without quality backlinks — and guest blogging. However, I must warn you that only a well-crafted guest blogging strategy will effectively fuel your site’s growth. Here’s […]