Creative Data Networks
Competitor Mapping: What Is It & How To Do It
Not sure where to start? Automate your competitor mapping process in 5 easy steps. The post Competitor Mapping: What Is It & How To Do It appeared first on Search Engine Journal.
The State of SEO With SEJ’s Ben Steele – Ep. 293 via @sejournal, @lorenbaker
If you’re planning your 2023 SEO strategy, you need to know what’s coming. SEJ Senior Editor Ben Steele shares insights on the State of SEO. The post The State of SEO With SEJ’s Ben Steele [Podcast] appeared first on Search Engine Journal.
A Nonprofits Guide To Using LinkedIn
Your nonprofit likely takes up a lot of your time, and you might not have a huge staff to delegate responsibilities to. So, taking the time to use online platforms might not seem like the best use of your time. However, platforms like LinkedIn can be great for nonprofits, especially for connecting with people interested in your cause, inspiring them to take action, and even hiring new employees. You’ll have to dedicate a bit of time to use it, but it’ll pay off in the end. Read on to use this piece as a guide for creating a LinkedIn page […]
Is IGTV Gone?
I remember recording a 20-minute video I intended to upload to Instagram as IGTV content. The video was a collaboration with a few of my content creator friends, and I was so excited to share it. Imagine my surprise — and confusion — when I logged into Instagram and couldn’t find the IGTV feature! I remember thinking, “Is IGTV gone?” The simple answer is yes, but don’t worry — there are still ways to share long-form content on Instagram. Here’s what you need to know about the fate of IGTV and video sharing on the app. What happened to IGTV […]
A New Era Of Google Search: What It Means For SEO via @sejournal, @martinibuster
Google continues to evolve how users search and how data is presented. Here are surprising ways Google is changing what it means to search. The post A New Era Of Google Search: What It Means For SEO appeared first on Search Engine Journal.
7 Ways To Improve Local SEO & Attract New Business via @sejournal, @HelenPollitt1
Let’s take you through how you can win new customers and improve your visibility through local SEO. The post 7 Ways To Improve Local SEO & Attract New Business appeared first on Search Engine Journal.
Google Publishes Guide To Current & Retired Ranking Systems via @sejournal, @MattGSouthern
A new guide to Google’s ranking systems will keep you informed about which systems are used to rank search results and which ones are retired. The post Google Publishes Guide To Current & Retired Ranking Systems appeared first on Search Engine Journal.
TikTok’s New Tool Gives Businesses Helpful Audience Insights via @sejournal, @MattGSouthern
A new business tool from TikTok uncovers audience insights that can assist with planning paid and organic content strategies. The post TikTok’s New Tool Gives Businesses Helpful Audience Insights appeared first on Search Engine Journal.
A Different Way of Thinking About Core Updates
These days, Google algorithm updates seem to come in two main flavors. There’s very specific updates — like the Page Experience Update or Mobile-Friendly Update — which tend to be announced well in advance, provide very specific information on how the ranking factor will work, and finally arrive as a slight anti-climax. I’ve spoken before about the dynamic with these updates. They are obviously intended to manipulate the industry, and I think there is also a degree to which they are a bluff. This post is not about those updates, though, it is about the other flavor. The other flavor […]
The Top Marketing Trends of 2023 & How They’ve Changed Since 2022 [Data from 1000+ Global Marketers]
The marketing world moves at the speed of light. As a marketer at any experience level, keeping up with these changes isn’t always easy. But, to succeed in the fast-paced marketing world — and maintain a sense of relevance with your audience — it’s vital to stay ahead of them. To help businesses build cutting-edge and competitive marketing strategies in 2023, the HubSpot Blog surveyed more than 1,000 global marketing professionals — and talked to a handful of industry experts — to create this bookmarkable guide of marketing trends to watch in the next year. 1. Influencer marketing will evolve […]