Creative Data Networks
How Much Revenue Are You Losing From Organic Traffic Declines? via @sejournal, @hethr_campbell
Traffic = customers = revenue. Learn how to diagnose a traffic loss and determine what you can do to recover lost revenue. The post How Much Revenue Are You Losing From Organic Traffic Declines? appeared first on Search Engine Journal.
Web Design’s Impact on Your Digital Marketing Strategy
When developing a digital marketing plan, one of the first considerations should be web design. The website is typically the initial point of contact for prospective clients for most businesses and brands. To effectively transmit your message, it’s only natural to choose a professional and user-friendly website design. Your strategies are only as powerful as … The post Web Design’s Impact on Your Digital Marketing Strategy appeared first on Digital Agency Network.
4 Tips for Writing About Guilt in Fiction
We’ve all felt it. Many of us have lived with it and some of us can’t live without it: Guilt, the gift that keeps on giving. But can it give us a good story? It can—if it forms the basis of a character’s actions, if it’s authentic, if it isn’t tied up in a pretty bow, and if it has consequences. (How To Bring Humor To Tough Topics) Tip #1: Make guilt the basis of a character’s actions. In her book, Story Genius, Lisa Cron examines the psychology of what pulls us into a story. One of these elements is […]
Google’s John Mueller: “It’s Impossible To Crawl The Whole Web” via @sejournal, @MattGSouthern
In response to a question about why SEO tools don’t show all backlinks, Google’s John Mueller says it’s impossible to crawl the whole web. The post Google’s John Mueller: “It’s Impossible To Crawl The Whole Web” appeared first on Search Engine Journal.
Yoast WordPress SEO Bug Creates Duplicate Sitemaps via @sejournal, @martinibuster
Yoast confirmed a bug that causes WordPress to generate duplicate sitemaps and is said to be working on a fix The post Yoast WordPress SEO Bug Creates Duplicate Sitemaps appeared first on Search Engine Journal.
An Introductory SQL Tutorial: How to Write Simple Queries
How to Query a SQL Database: Make sure that you have a database management application (ex. MySQL Workbench, Sequel Pro). If not, download a database management application and work with your company to connect your database. Understand your database and its hierarhcy. Find out which fields are in your tables. Begin writing a SQL query to pull your desired data. Ever heard of SQL? You may have heard about it in the context of data analysis, but never thought it would apply to you as a marketer. Or, you may have thought, “That’s for the advanced data users. I could […]
10 Digital Style Guide Examples from Famous Companies such as Apple, Google & Starbucks
If you’ve ever wondered how designers at Apple defined every little element in iOS as they were building it, then you’re in the right place. As technology is constantly evolving, web design continues to become more formalized. Web designers and developers need to create code that can translate seamlessly from PC to mobile devices, make easy to understand site navigation, and innovate other site capabilities — these are all elements that companies standardize in digital style guides. Digital style guides have become more useful to a brand’s overall image and memorability on the web because they set the expectations and […]
SXSW Film Festival and Female Screenwriters and Directors (From Script)
In this week’s round up brought to us by Script magazine, Script’s editor attends the SXSW Film Festival in person; learn about screenwriting trailblazer Hope Loring whose film Wings won the first Academy Award; learn about different perspectives, tools, to keep your writing moving forward. Plus, exclusive interviews with “Minx” TV writer and creator Ellen Rapoport and Alice writer-director Krystin Ver Linden. SXSW Film Festival 2022 – Storytelling and Networking Meets Big Tech To Leslie Photo courtesy BCDF Pictures. A brief recap on the first two days at the SXSW Film Festival – live and in person! Click to continue. […]
Website Quality Score: Is It A Google Ranking Factor? via @sejournal, @kristileilani
Does Google use a quality score (similar to the one in Google Ads) as part of its organic search ranking algorithm? The post Website Quality Score: Is It A Google Ranking Factor? appeared first on Search Engine Journal.