Content Marketing / 113 posts found
SaaS Content Marketing: A Complete Guide [eBook] via @sejournal, @mirandalmwrites
What’s unique in content marketing for SaaS? How can you incorporate it into your own strategy? Find out in our latest ebook. The post SaaS Content Marketing: A Complete Guide [eBook] appeared first on Search Engine Journal.
103 Small Business Marketing Ideas To Help You Grow via @sejournal, @adamproehl
As a small business owner, you’re already busy and overwhelmed. Here are 103 easy, proven small business marketing ideas you can try today. The post 103 Small Business Marketing Ideas To Help You Grow appeared first on Search Engine Journal.
A Complete Guide To On & Off Page Local SEO Content via @sejournal, @coreydmorris
Content provides the fuel for your local SEO strategy. Learn how to leverage content through on-page and external sources. The post A Complete Guide To On & Off Page Local SEO Content appeared first on Search Engine Journal.
The State of Content Marketing in 2022 [Stats & Trends to Watch]
Content marketing is the process of planning, creating, and sharing content with your target audience. It helps you generate brand awareness, convince customers to take action, and drive revenue. There are various types of content marketing, like social media and blogs, but new trends and techniques emerge every year that change the ways businesses reach their audiences. As a marketer, it’s essential to know what your competitors are focusing on, so you can create a strategy and stand out from the crowd. In this post, discover important stats to know about the state of content marketing in 2022 and trends to […]
Fast-Forward: 4 Business Problems Solved by B2B Content Marketing
For B2B business, the pandemic was a magnifying glass pointing out the cracks in systems. We discovered just how fast digital transformation can be when our livelihoods are on the line. We found that global supply chains aren’t as resilient as we thought. We found that remote work is far more viable an option than we’d been led to believe. None of these realizations were brand new — we were just able to see them clearly for the first time. The same is true of B2B buyer behavior. When we talk about how the pandemic changed B2B sales and marketing, […]
Why Video is the Future of Content Marketing?
From advertising to direct emails, there is no lack of marketing tools that e-commerce businesses can draw on to reach consumers and boost sales. But there’s nothing quite like video; 78% of video marketers say video has directly helped increase sales. And with people consuming 18 hours of video online on average per week, up … The post Why Video is the Future of Content Marketing? appeared first on Digital Agency Network.
What’s The Alternative To Spending $7 Million On A Super Bowl Ad? via @sejournal, @gregjarboe
Prevent brands from starting a bonfire of the vanities during 2023’s Big Game. Discover 5 alternatives to spending $7 Million on a Super Bowl ad. The post What’s The Alternative To Spending $7 Million On A Super Bowl Ad? appeared first on Search Engine Journal.
8 Fun & Engaging Content Marketing Trends In Hospitality via @sejournal, @ADiSilvestro
It’s important that hospitality brands show customers they know how to accommodate ever-changing traveler needs. Here’s how successful brands are doing it with content marketing. The post 8 Fun & Engaging Content Marketing Trends In Hospitality appeared first on Search Engine Journal.
5 Ways to Build B2B Content That Resonates With Your Audience, and Why They Work
B2B marketing has a content problem: there’s more of it all the time… and the people we actually want reading it have started tuning it all out. We can’t exactly stop the content deluge (look, we’re even contributing to it right now!), so instead we’ve got to figure out: Why are decision makers tuning out content? How can we keep them from tuning out ours? Why isn’t B2B content resonating? LinkedIn-Edelman helped answer this first question in their 2021 B2B Thought Leadership Impact Study. Their conclusions aren’t really all that surprising. Decision makers can really appreciate good thought leadership content […]
9 Ecommerce Content Examples To Inspire Your Marketing Campaigns via @sejournal, @JuliaEMcCoy
What does it take for content marketing to really resonate with customers and drive sales? Check out these amazing content examples. The post 9 Ecommerce Content Examples To Inspire Your Marketing Campaigns appeared first on Search Engine Journal.