Corporate / 12 posts found

When Tangible Meets Non-Fungible: VeeFriends Promote Johnnie Walker to the Web3

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The top-tier brand of Scotch spirits, Johnnie Walker, drives into the web3 space at the wheel of a “red Lambo of the NFT realm,” namely, in partnership with Gary Vaynerchuk’s VeeFriends. This jaw-dropping collaboration is a boon for both, as Gary is far from being a newcomer to the world of elite alcohol beverages, having grown in the liquor industry. “…if somebody told 22-year-old Gary that his NFT project would be collaborating with the iconic Johnnie Walker Blue Bottle, he would’ve fallen off his chair,” commented VeeFriends’ founder on the collaboration. Although this partnership is a big deal, it concerns […]

Disney, Meta Quest, and ILMxLAB Joined Efforts to Bring the Star Wars Universe to the Metaverse

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Being a Star War devoted fan to the bone, you have definitely spent hours imagining yourself a brave Jedi, fighting the Dark Forces somewhere in a galaxy far far away. Finally, the cherished dream of millions has been brought to reality, virtual reality. To get Star Wars to the metaverse, Meta Quest, ILMxLAB, and Disney Parks join efforts, delivering exclusive VR experiences to the iconic franchise fans with the launch of Star Wars: Tales from the Galaxy’s Edge at the Orlando, FL resort. Dive into the most exciting journey of a lifetime, taking up the so-called “action-adventure,” with panoramic views […]

Nike x RTFKT Studios Hint the Creation of Both Digital and Physical Merch Collection

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The CloneX community is now jumping with anticipation, as Nike x RTFKT Studios have teased a phygital apparel collection for Clone avatars to be launched soon. The recent tweet by RTFKT shows the result of the joint efforts with Nike, namely a trendy black hoodie worn by the CloneX girl with branded print on both front and back sides. This digital wearable is a “fusion of Nike and RTFKT world,” and is a hint towards the fusion of the IRL and VR, which signals the introduction of the Nike x RTFKT physical merch collection. “This is not your usual physical […]

Decathlon and Séan Garnier Have Launched a Phygital Collection of Sneakers for Street Footballers

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With over 1,700 on-land stores around the globe, Decathlon enters the top 5 world’s greatest sportswear retailers. Like many others, Decathlon decided not to confront the NFT movement but join it. That’s how the Kipsta Barrio, an exclusive collab collection with freestyle football icon Séan Garnier, came to life. A world champ, as well as a prolific sneakers designer, introduced the collection of 2,008 limited-edition phygital sports shoes to give a nod to his skyrocketing career. The sneakers for freestyle football are designed with the athlete’s needs in mind, alongside, keeping up with the fashion trend. Each pair of sneakers […]

OpenSea Acquired Gem to Smoothen the NFT Operation and Adopt New User-Friendly Experiences

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The leading NFT marketplace OpenSea has been recently a headliner of the most influential crypto editions. After the recent news and successful Solana adoption, the NFT giant announced its acquisition of the NFT aggregator platform Gem earlier this week. According to the tweet by OpenSea CEO Devin Finzer and his post on the company’s blog:  “Gem lets you buy NFTs across multiple marketplaces with a single, low-cost transaction, and is known for its easy collection floor-sweeping, and rarity-based ranking for collections. The acquisition will provide Gem with resources to accelerate its product vision and roadmap. It will also allow us […]

BAYC Announces The Otherside Metaverse Official Launch on Its First Birthday

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Nowadays, recalling the events of the past year, one can hardly believe that the culture-forming Bore Ape NFTs were first minted on April 23rd for 0.08 ETH! This year was rich in events, endeavors, jaw-dropping collaborations, like one with Adidas, and a couple of major acquisitions.  So, on April 23rd, celebrating the first BAYC anniversary, Yuga Labs announced the official date of the much-awaited The Otherside BAYC‘s metaverse. The Yuga representatives stated that this one-of-a-kind metaverse is an RPG, which will be compatible with all kinds of NFTs.  The grand opening of The Otherside is promised to happen on April […]

Amazon Is Rumored to Set Foot in NFTs and Crypto in the Long Run

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American retail giant Amazon hints at trading NFTs on its platform. The news comes from Amazon CEO Andy Jessy’s recent interview with CNBC. However, you shouldn’t count on Amazon to start accepting cryptocurrencies for payment in the nearest future. Jessy took over as CEO of Amazon in February 2021, succeeding Jeff Bezos. Prior to this, Jessy used to lead the Amazon Web Services division, which had launched the Amazon Managed Blockchain platform. The rumors about Amazon’s adding cryptocurrency payments have been circulating in the realm for some time. But they remained rumors so far. Last year, according to insider leaks, […]

Dolce & Gabbana x inBetweeners Are Teasing the Superb Collaborative NFTs with Justin Bieber on Board

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The history-making brand Dolce & Gabbana is known to be one of the pioneering companies to bring top fashion to the NFTs and web3 realm. The latest Dolce’s announcement says the brand is to join efforts with the renowned inBetweeners NFT project for an exclusive NFT collaboration. The news is likely to draw even more attention to the already hyping NFT-focused community driven by Justin Bieber and Gianpiero D’Alessandro.  When you are Dolce & Gabbana, a single tweet is enough to bring the tagged project to the moon, especially when the post keeps a mystery. That’s how exactly it was […]

The Long-Awaited Coinbase NFT Marketplace Has Finally Opened Its Doors to Collectors and Creators

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One of the world’s most reputable crypto exchanges, and the largest US crypto market Coinbase has finally come up with great news for its multi-million audience. So, after six months since the official announcement, the Coinbase NFT marketplace has launched its beta mode on the Ethereum blockchain. According to the company’s official website, Coinbase with “approximately 89 million verified users, 11,000 institutions, and 185,000 ecosystem partners in over 100 countries” now welcomes all NFT enthusiasts to its brand-new platform. To start with, Coinbase is treating the community to the only high-profile NFT collections, including WoW, Azuki, Doodles, and some other […]

Sega is Testing the Web3 Waters and NFTs as Part of the Super Game Project

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About a year of ignorance had to pass after last year Sega’s announcement of the Super Game creation. So now, a few details concerning the much-awaited project have been shed some light on. The five-year, about an $800-million plan for the Super Game creation, was announced back in May 2021 with no other details revealed. The portion of fresh news on the project has been recently thrown into the space thanks to the internal interview between Sega Japan’s recruitment website and executive VP Shuji Utsumi. “Sega offers a wide range of game content, including hardware and arcade content, which is […]
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