PPC / 288 posts found

YouTube Announces AI-Powered Creative Guidance In Google Ads via @sejournal, @kristileilani

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Discover how Google’s new Ai-powered creative guidance for Google Ads could revolutionize YouTube ad campaigns, increase conversions, and decrease ad costs. The post YouTube Announces AI-Powered Creative Guidance In Google Ads appeared first on Search Engine Journal.

How To Switch From DSA To PMax To Future-Proof Your Google Paid Ads via @sejournal, @siliconvallaeys

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Plan ahead of a possible sunset of DSAs and leverage PMax to automatically fun ads for your site. Here’s how you can seamlessly transition. The post How To Switch From DSA To PMax To Future-Proof Your Google Paid Ads appeared first on Search Engine Journal.

6 Ways To Optimize Your PPC Performance via @sejournal, @LisaRocksSEM

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Discover 6 strategies and ideas to enhance your account performance. The post 6 Ways To Optimize Your PPC Performance appeared first on Search Engine Journal.

What Are Good Google Ads Benchmarks In 2023? [STUDY] via @sejournal, @brookeosmundson

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See how your Search campaign’s performance measures up against the latest 2023 benchmarks from Wordstream by LOCALiQ. The post What Are Good Google Ads Benchmarks In 2023? [STUDY] appeared first on Search Engine Journal.

Microsoft Introduces Audience Features In Advertising Editor & More via @sejournal, @MattGSouthern

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Microsoft Advertising announced several new product features this month, including expanding audience targeting options in Microsoft Advertising Editor. The post Microsoft Introduces Audience Features In Advertising Editor & More appeared first on Search Engine Journal.

Google Updates Policy On Cryptocurrency Ads via @sejournal, @MattGSouthern

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Google updates ad policy on cryptocurrencies, clarifying rules for NFT games and aiming for responsible innovation. The post Google Updates Policy On Cryptocurrency Ads appeared first on Search Engine Journal.

Why Enhanced Conversions Are Now More Important Than Ever For Google Ads via @sejournal, @andreaatzori

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Harness first-party data to gain a deeper understanding of your audience, leading to more personalized and relevant campaigns. The post Why Enhanced Conversions Are Now More Important Than Ever For Google Ads appeared first on Search Engine Journal.

Google Fights Back Against Misleading Ads With New Policy via @sejournal, @MattGSouthern

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Google introduces “Limited Ads Serving,” a policy to enhance ad transparency, build user trust, and curb misleading advertisements. The post Google Fights Back Against Misleading Ads With New Policy appeared first on Search Engine Journal.

5 Reasons Why Your PPC Leads Are Not Converting via @sejournal, @brookeosmundson

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It’s easy to blame PPC when leads aren’t converting to customers. But there are many reasons outside of PPC that this problem exists. The post 5 Reasons Why Your PPC Leads Are Not Converting appeared first on Search Engine Journal.

Google Automatically Upgrading Vehicle Ads To Performance Max via @sejournal, @MattGSouthern

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Google is automatically upgrading vehicle ad campaigns to Performance Max starting in September. The post Google Automatically Upgrading Vehicle Ads To Performance Max appeared first on Search Engine Journal.
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