sports / 3 posts found

Decathlon and Séan Garnier Have Launched a Phygital Collection of Sneakers for Street Footballers

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With over 1,700 on-land stores around the globe, Decathlon enters the top 5 world’s greatest sportswear retailers. Like many others, Decathlon decided not to confront the NFT movement but join it. That’s how the Kipsta Barrio, an exclusive collab collection with freestyle football icon Séan Garnier, came to life. A world champ, as well as a prolific sneakers designer, introduced the collection of 2,008 limited-edition phygital sports shoes to give a nod to his skyrocketing career. The sneakers for freestyle football are designed with the athlete’s needs in mind, alongside, keeping up with the fashion trend. Each pair of sneakers […]

Thanks to NFTs, When a Team Wins so Do Fans (Literally)

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After disrupting the art and music industries in 2021, NFTs have successfully made their way into the sports sector. In February 2022, a series of NFT projects took over the Super Bowl, and the following month an array of exciting NFTs stole the limelight during March Madness.  The increasing popularity of sports-centered non-fungible tokens is good, especially for fans who want the opportunity to earn financial rewards without gambling. Further, NFTs are bringing fans closer to their favorite sports and players than ever before. Take for example, the Golden State Warriors. The team has released responsive NFTs that will unlock […]

Skateboarding NFTs and the Explosive Rise of ‘ABD Collectibles’

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“During the pandemic, I got super into collecting Kobe Bryant cards and Pokémon cards,” professional skateboarder Mike Mo Capaldi told nft now, recounting how his upcoming NFT project came to be.  At 33-years-old, Capaldi was at the height of his skateboarding career when Instagram came onto the scene. Skateboarders, perhaps more than athletes in any other sport, had to get with the times or they’d be left behind. “Our careers really were the bridge between the old model of skateboarding with magazines and video parts, and posting footage every day on Instagram,” Capaldi added.  Given that the skateboarding industry isn’t on […]
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